Recruitment is one of those services we’ve all used, but which we quickly forget about when we’re safe and secure in our cushy jobs. Anyone who has considered a change in career, or wants to find better opportunities in a different environment, knows how difficult it...

For most people, animated explainer video has a pretty narrow definition. It’s a video that lives on your home page, and tells attention-deficient visitors all about your product or service in 1-2 minutes. But in reality - like the little engine that could - the...

The statistics regarding the popularity of video marketing don’t lie—and if you’re not on the bandwagon now, you’re missing out on the future of marketing. Some half a billion people watch videos on social media every day and by the year 2019, video traffic will...

Software can be a complicated and, dare we say it, occasionally dry subject to promote. Which is why a well executed software explainer video can work wonders to bring a product to life. We’ve trawled the internet to find you 20 of the most awesome software explainer...

Security is one of those invisible subjects ... you only notice it when something goes wrong. It’s also a touchy subject. No one wants to feel vulnerable and unsafe. But we have to face some uncomfortable realities when discussing the important products and services...

Marketing in any industry is all about building awareness and understanding of a product or service. Creating awareness of a product’s full value can be especially challenging for e-commerce brands, as customers can’t physically interact with the item. These brands...

The real estate industry is unique for a number of reasons. Although it’s a service everyone needs — people need places to live and businesses need offices — few understand it. The process of buying a home or leasing commercial space is complex, and most people only...

Imagine walking into a store for the first time. Everything is new. You may not even be entirely sure what they sell or why you’d want anything there. A salesperson immediately approaches you and asks, “So, you ready to buy?” You’d probably consider leaving. At the...

The key to the perfect explainer video script is basically the key to any perfect script: make it attention grabbing and concise. This can be a hard balance to strike, especially if you have big ideas. And we understand that you want to make your Shawshank Redemption,...

If you’re using video to market your product or service, you’re not alone. 85% of businesses are using video as a marketing tool in 2018, up from 63% in 2017. That number will only grow as brands continue to explore how video can be used as a promotional, marketing...