Wyzowl Video Marketing Blog
We create content to help you win with video! 🙌🏼
Whether you want to increase traffic, improve your video SEO, generate more sales, increase your customer value or improve your customer/team satisfaction with video, you’ll learn to do it here!
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The articles in the “Attract” category are based around how to gain the attention of new people using video. These articles will help you generate new traffic, improve video SEO, get your videos in front of a targeted audience etc.
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Some ads transcend their industry. They become more than just an ad; they become a much loved part of pop culture. Here are the 50 best commercials… EVER!
User onboarding is your first step towards converting new customers into lifelong users of your product, brand or software. Here are some great examples.
Everything you need to know about Canva – including pricing, onboarding, customer support, pros and cons – to see if it’s a viable tool for you.
We discuss some unexpected ways you can use an animated explainer video – and the reasons why you should!
Whether you’re explaining policies or demonstrating a product, video is an excellent training tool. Here are 8 ways to create a powerful training video.
Your homepage is often the first impression you make on new customers. One of the best ways to do it right is with an amazing homepage explainer video.
We look at the 10 best video hosting sites in 2022, including the pros and cons, main features and pricing structures.
Last updated on 25th January 2023 Ever wondered how much you can expect to pay for an explainer video? You’re not alone. Explainer video production costs are often shrouded in secrecy. And with a...
We’ve put together some of the best interactive videos we’ve ever seen to show you what’s possible with this exciting technology.
To create the perfect customer testimonial, you need to ask the questions that people want answers to.
When it comes to hosting your content, you’ve got two standout choices: YouTube or Vimeo. But which is better? Find out in this useful comparison.
With so many great (and not so great) video editing apps vying for your attention, we’ve curated the 21 best ones available for Android, iPhone and iPad.
We’ve all heard the saying ‘there’s no such thing as bad PR’ – but is it true? And how far would you go to actualy get publicity?
Great customer service can also be highly beneficial to the bottom line if you get people to use your service again. These 6 brands do it superbly.
On Amazon, your products can need that extra helping hand when it comes to convincing customers to buy. Amazon video ads can give you that edge!
YouTube is a super-competitive place where an obscene amount of videos are jostling for attention. Here’s how to get more views on YouTube.
Learn how to write a video script, the essential blueprint and foundation for your digital video, and download our free template.
Strong CTAs can be effective in gaining new customers, subscribers and shares. Here are some of the best video call to action examples out there.
Should you go with animation or live action video for your marketing strategy? To help you make your decision we weigh up the pros and cons of each.
These 5 case studies show how explainer videos are good for ROI, click-throughs, social shares and more!
B-roll is secondary footage shot to supplement your primary footage. It’s usually spliced together with A-roll for greater impact. Here’s how to use it properly
App demos are great at capturing attention, explaining what an app does, and perhaps most importantly, convincing people to take the plunge and download.
There are 11 types of animation that are especially popular with brands. We’ve overviewed each style and included some awesome examples to inspire you.
Last updated on 18th November 2022 There’s something so appealing about anything that is made ‘just for you’. And that goes for videos too! Personalized video is a relatively new technology that...
Animation has a way of engaging viewers like no other medium can. But what do the best animated video ads look like? Here are 30 amazing examples!
Buying a home is probably one of the biggest purchases you’ll ever make, so it’s worth learning more about it. Here are 23 great real estate video examples.
Creating an exciting or interesting recruitment video isn’t always easy. So we gathered 30 of the most engaging recruiting videos ever to inspire you.
We often overlook using video when it comes to sales. But it does have a place within the sales process to help us to communicate with potential customers.
We take a look at three brands who’ve had amazing results with using video as a tool for customer onboarding.
Whether you’re training a new team, a new starter, or you want your current sales team to refresh their skills, sales training using video is a great idea.
If you’re continuously losing customers, it doesn’t matter how many sales you’re bringing in. Try these strategies to keep your customers engaged and loyal.
When it comes to customer service training, there are many options available. However, video may well be the best of them all.
Brands that support their customers through proper onboarding are likely to reap the rewards of better user retention, and here are the stats to prove it!
We break down five onboarding statistics from recent research, and share some tips on how to make video onboarding work for your brand.
Animated demos are great at demonstrating an app, product, or service in an engaging way. Watch how these chosen examples expertly inform and educate
Marketers! It’s time to start giving Pinterest video your attention, since Pinterest users collectively watch almost one billion videos every day!
Need some inspiration? Take a look at these brands that get customer education with video right.
Suffering from a high churn rate? Here are five tactics you can try to increase the longevity of your customers’ relationship with your SaaS product.
Switching to video for internal training can slash costs (just ask Microsoft). Here are 9 more reasons why video is perfect for internal training.
Testimonial videos not only help increase conversions, they’re also a way to forge strong connections with current customers. Let’s show you how to make one.
Testimonials are a great way to build credibility, win trust and generate social proof. Check out these businesses and their testimonial video success stories.
From research to equipment to optimisation and more, this post is packed with tricks that explain how to make a YouTube video from start to finish.
There are certain ingredients that come together to make an amazing software demo video, and in this article we’re going to take a look at each one of them.
This guide shows you exactly how to increase sales with video, and how different brands have used it to get INSANE results.
There are many interactive video software companies you can use to add interactivity to your videos. Here are some of the best ones.
Making the smart decision to invest in video marketing now could give you the edge you need to beat out the competition and sell more properties in 2023.
Here are 20 of the best customer onboarding videos we’ve ever seen, so you can keep more customers in your win column.
We’ve collected 15 of our favourite microinteractions examples – uploads, downloads, add to carts, fail screens and everything in between!
These are some of the best software demos around, along with commentary on what makes each of them so effective, memorable, and unique. Get inspired!
We’ve compiled 20 of the best product demo videos out there so you can gather some inspiration and make your video one of the best yet!
We’re going to show you how to make a playlist on YouTube, and how to maximise playlists to enhance your video marketing strategy.
In many ways, your social media imagery is like the cover of your book. In this article, we lay out all the banner size and dimension information you need to create a YouTube banner that gets people excited about your channel!
Videos go viral for one reason only: people watch them, enjoy them, and share them. That’s it! It’s all about making a video that people enjoy enough to share with their friends. From there, it’s like a domino effect.
The best product launch videos are interesting, engaging and shareable, and here are some of the most amazing examples by real brands.
When you need to learn how to do something, what do you do? Watch a tutorial video of course! Here are some of the best examples of tutorial videos ever.
Brands use motion graphics videos to amp up their marketing campaigns in all kinds of ways. We’ve hand-picked some of the best examples ever.
Research shows that corporate videos have helped businesses grow their revenue 49% faster year on year. Here are 10 of the best branded examples ever!
We’ve compiled 7 sales training videos that will get you inspired, ready to close, and, who knows, they may even change the way you sell.
Due to the interest around ICO and cryptocurrency, many videos have been popping up recently. Here are some of the very best ICO and cryptocurrency videos.
We take a look at 60+ of the best explainer video examples and analyse why they were so successful.
From live demos to quirky, animated explainers, we’ve collected and analysed ten of the most effective ecommerce videos.
We’ve compiled this list of the best ever proptech videos from a wide range of companies that expertly explain, educate, and in some cases, entertain!
Trust is one of the most important things for your brand, and one of the best ways to generate trust is through testimonial videos. Here are 20 of the best.
While selling something invisible like security is tough, there are clear ways to succeed, as these best-in-class animated security explainer videos prove.
We’ve trawled the internet and discovered 20 of the most awesome software explainer videos out there, to give you a flavour of what’s possible for your brand.
When it comes to telling your organisation’s story, use these medical and healthcare industry explainer videos for inspiration.
We’re going to look at 20 of the best nonprofit explainer videos to see what we can learn from them!
We’ve picked out 15 great legal videos from brands that help set them apart from the competition. Take some inspiration!
In this post we explore YouTube keyword research, share why it’s so important and review 11 of the most popular YouTube keyword tools available.
Improving your YouTube SEO is essential if you want to rank higher on the ultra-competitive video platform. Here are 10 ways to do just that.
Case study videos help to increase trust and can ultimately result in more sales for your business. Here’s how to make one in 10 simple steps.
Do you ever feel like our attention spans are getting shorter? Research has revealed that human beings are, indeed, flakier than ever before!
Accessible video content is more important now than ever, and a really important step in reaching and engaging the widest possible audience.
If you’re getting lots of customer queries or your text-based FAQs just aren’t hitting the mark, you need to create some FAQ videos. Here’s how to do it.
Bookmark these sites to ensure you have a constant stream of stock footage to use in your video marketing.
Looking for the right tracks for your film, explainer video, app or video game? We’ve compiled this guide to the best royalty free music sites in 2023.
Creating an intro for your YouTube videos can work wonders to promote your brand. To give you a head start, we’ve reviewed 16 of the best intro maker tools.
Storytelling is a powerful tool that can really elevate your video marketing efforts. Find out how to use it effectively for your brand.
A crucial part of video production is the storyboard, but… What is a storyboard? We’re going to answer that for you and show you how to create one.
We collated 20 of the best free sound effects sites and reviewed them for your convenience!
Learn how to create a useful and engaging how-to video in 5 simple steps, and check out these amazing examples for inspiration.
Apple seems to have an army of loyal fans that buy everything they produce, no matter how much it costs. So how do they do it? Why do people love Apple SO much?
We’ve reviewed 12 top video to GIF converters, comparing ease of use, features and price – find out which one is the best.
Find out how to make a video resume and get ready to wow your prospective employers. We cover top tips, styles and amazing examples.
Many businesses use video ads to create a real buzz around their brands. Here are some of the best video adverts ever, to inspire the creation of your own.
Video landing pages are a great way to wow visitors who land on your site, and can really help differentiate your company. Here are some outstanding examples.
In this article, we’ll take a look at the very best YouTube banner makers to help you stand out from the crowd, with epic channel art.
Find out what video prospecting is and how it can help your team increase sales this year.
The rewards for gaining and maintaining customer trust can be MASSIVE. Find out how to gain trust and confidence, improving your sales as a result.
One way to hook viewers and keep them interested is to tell a story. Which is exactly what the 20 amazing videos do in this article.
Closed captions and subtitles are both ways to provide text on screen to accompany a video. However, there are some key differences between the two.
Know what steps to take when your YouTube videos are demonetized, and how to supplement your YouTube income in 2023.
87% of marketers say video gives them a positive ROI. This guide shows you what you need to develop a kick-ass promo video campaign of your own.
Here are 35 clever ways to repurpose your video content – saving you a bunch of time, money and effort.
92% of marketers consider video an important part of their marketing strategy. But what about promoting video? Here are six tips to help you do just that.
Find out how to easily rotate your videos on Android, iPhone, iMovie, Windows Video Editor and VLC Media Player.
We’ve identified the 8 essential factors to bear in mind when choosing a voice over artist for your video project.
You don’t want your Instagram Stories content to look cropped or pixelated, so make sure you get the specifications of your photos and videos just right.
All the big YouTube statistics worth knowing in 2023 are right here in one place!
These 10 brands are creating some hugely engaging Instagram video content. Get inspired!