Wyzowl Video Marketing Blog
We create content to help you win with video! 🙌🏼
Whether you want to increase traffic, improve your video SEO, generate more sales, increase your customer value or improve your customer/team satisfaction with video, you’ll learn to do it here!
View articles based on your goal with video…
The articles in the “Attract” category are based around how to gain the attention of new people using video. These articles will help you generate new traffic, improve video SEO, get your videos in front of a targeted audience etc.
…or view all recently posted articles
21 of the Best Video Ads of All Time
Many businesses use video ads to create a real buzz around their brands. Here are some of the best video adverts ever, to inspire the creation of your own.
Small Business Video Marketing: The Complete Guide for 2023
Learn how video can help you stand out, increase brand awareness, and ultimately generate more sales. It’s our small business video marketing guide!
12 Best GIF Maker Apps on iPhone and Android
What’s the best GIF maker app around? We’ve reviewed 12 of the best – organised by iPhone and Android compatibility – to find out.
20 Awesome Free Sound Effects Sites
We collated 20 of the best free sound effects sites and reviewed them for your convenience!
The 11 Best YouTube Keyword Tools in 2023
In this post we explore YouTube keyword research, share why it’s so important and review 11 of the most popular YouTube keyword tools available.
The Human Attention Span [INFOGRAPHIC]
Do you ever feel like our attention spans are getting shorter? Research has revealed that human beings are, indeed, flakier than ever before!
YouTube Banner Size and Dimensions Guide 2023
In many ways, your social media imagery is like the cover of your book. In this article, we lay out all the banner size and dimension information you need to create a YouTube banner that gets people excited about your channel!
Top 12 Video to GIF Converters [REVIEWED]
We’ve reviewed 12 top video to GIF converters, comparing ease of use, features and price – find out which one is the best.
Visme Review 2023: Pricing, Features, and More!
We review graphic design tool Visme, covering everything you need to know including pricing, features and customer support.
30 Fast Facts About Video
Ever wondered what all the fuss is about when it comes to videos? Maybe you already know and you just need some amazing stats to convince your boss.
20 Examples of Effective Training Videos
Microsoft has used video to MASSIVELY slash their classroom training costs. Watch these 20 awesome training video examples and learn from the best.
What Counts as a View on YouTube, Facebook, and Instagram?
When looking at your video view metrics, be careful; what counts as a view on YouTube isn’t the same as what counts as one on Facebook or Instagram.
5 Reasons to Start Using Vertical Video on Social Media
Vertical video is a trend on social media that brands can’t afford to ignore for much longer. Here are 5 reasons why you NEED to start using vertical video.
5 Amazing Walkthrough Examples for Apps and Websites
A website or app walkthrough is a great way to welcome new customers and encourage them to keep coming back. Check out these examples for inspiration.
10 Best Video Hosting Sites in 2023 (Free & Paid)
We look at the 10 best video hosting sites in 2022, including the pros and cons, main features and pricing structures.
YouTube Shorts Complete Guide (How To, Ideas, Time Limit)
YouTube Shorts is still gaining traction at an impressive rate. So if you haven’t already implemented it into your marketing, now is the time!
25 Best Marketing YouTube Channels to Follow in 2023
These top marketing YouTube channels regularly share a wealth of advice, tips, and tricks that any marketer or business owner can learn from.
20 Outstanding Examples of Software Demo Videos
These are some of the best software demos around, along with commentary on what makes each of them so effective, memorable, and unique. Get inspired!
The 11 Best YouTube Banner Makers. Make Epic Channel Art!
In this article, we’ll take a look at the very best YouTube banner makers to help you stand out from the crowd, with epic channel art.
20 of the Best Tutorial Video Examples by Brands
When you need to learn how to do something, what do you do? Watch a tutorial video of course! Here are some of the best examples of tutorial videos ever.
20 of the Best Product Demo Videos of ALL TIME
We’ve compiled 20 of the best product demo videos out there so you can gather some inspiration and make your video one of the best yet!
How to Make a Playlist on YouTube (Step-by-Step)
We’re going to show you how to make a playlist on YouTube, and how to maximise playlists to enhance your video marketing strategy.
22 Best Product Launch Videos Ever
The best product launch videos are interesting, engaging and shareable, and here are some of the most amazing examples by real brands.
50 Best Commercial Ads OF ALL TIME
Some ads transcend their industry. They become more than just an ad; they become a much loved part of pop culture. Here are the 50 best commercials… EVER!
How Brands Are Winning With Video Marketing In 2023
91% of people would like to see more online video content from brands in 2023. Read on for a snapshot of where marketers are seeing success this year.
15 Types of Effective Employee Training Methods – EXPLAINED
It’s time to move away from old and tired training methods, and look for new ones to engage employees. Here are 13 methods for effective employee training!
How to Make a YouTube Video: 16 Tips for Beginners
From research to equipment to optimisation and more, this post is packed with tricks that explain how to make a YouTube video from start to finish.
22 of the Best Motion Graphics Videos Ever
Brands use motion graphics videos to amp up their marketing campaigns in all kinds of ways. We’ve hand-picked some of the best examples ever.
The 7 Best Fonts for YouTube Thumbnails (2023)
Thumbnail design is key when it comes to creating an attention-grabbing YouTube channel. So, here are 7 of the best fonts for YouTube thumbnails!
The 20 Best Royalty Free Music Sites in 2023
Looking for the right tracks for your film, explainer video, app or video game? We’ve compiled this guide to the best royalty free music sites in 2023.
25 Best Emotional Marketing Video Examples
Talk about an emotional rollercoaster! Check out these 25 examples of emotional marketing by brands done right.
Instagram Video Length Guide (2023): Posts, Stories, IGTV
In this article we’re going to break down the ideal Instagram video lengths for posts, Stories, Reels and Live video.
How to Create Training Videos in 2023: Complete Guide
Whether you’re explaining policies or demonstrating a product, video is an excellent training tool. Here are 8 ways to create a powerful training video.
YouTube Thumbnail Size for 2023 – Top Tips
Everything you need to know about YouTube thumbnails, from the ideal dimensions, to best practices and examples. It’s the ultimate YouTube thumbnail size guide!
YouTube Advertising in 2023 – How to Advertise on YouTube
Consider this your one stop shop for everything you need to know about advertising on YouTube in 2023.
25 Best Video Editing Apps (2023)
With so many great (and not so great) video editing apps vying for your attention, we’ve curated the 21 best ones available for Android, iPhone and iPad.
15 Best Law Firm & Legal Videos (2023)
We’ve picked out 15 great legal videos from brands that help set them apart from the competition. Take some inspiration!
Snappa vs Canva – Which is Better in 2023?
Canva and Snappa are two hugely popular graphic design tools. But which is better? Our head-to-head analysis aims to find out…
10 of the Best Corporate Videos Ever
Research shows that corporate videos have helped businesses grow their revenue 49% faster year on year. Here are 10 of the best branded examples ever!
60+ Awesome Explainer Video Examples (2023)
We take a look at 60+ of the best explainer video examples and analyse why they were so successful.
13 of the Best Inspirational and Motivational Videos by Brands
Organisations love creating inspirational and motivational videos because they often get people talking about a brand. Here are some of the best examples.
6 Ways to Increase Your Conversion Rate With Video In 2023
Only 22% of businesses are actually satisfied with their conversion rates. Video can change that.
20 Best Free Stock Video and Stock Footage Sites (2023)
Bookmark these sites to ensure you have a constant stream of stock footage to use in your video marketing.
How to Get More Views on YouTube in 2023: 25 Proven Ways
YouTube is a super-competitive place where an obscene amount of videos are jostling for attention. Here’s how to get more views on YouTube.
13 Ways to Gain Customer Trust and Boost Sales
The rewards for gaining and maintaining customer trust can be MASSIVE. Find out how to gain trust and confidence, improving your sales as a result.
YouTube Demonetization: What to Do if You’re Penalized in 2023
Know what steps to take when your YouTube videos are demonetized, and how to supplement your YouTube income in 2023.
16 Best Intro Maker Tools – REVIEWED
Creating an intro for your YouTube videos can work wonders to promote your brand. To give you a head start, we’ve reviewed 16 of the best intro maker tools.
Meme Marketing: 20 Hilarious Examples (& Our Top Tips)
Meme marketing is fun, inexpensive, and surprisingly effective. Let’s take a look at the benefits, some top tips, and 20 hilarious examples!
What Is a Storyboard and How Do You Make One for Your Video? (WITH VIDEO)
A crucial part of video production is the storyboard, but… What is a storyboard? We’re going to answer that for you and show you how to create one.
21 of the Best YouTube Intros (2023)
A great YouTube intro can do wonders for your video by generating excitement among your audience. Check out these top examples from real brands and influencers.
YouTube SEO: 10 Ways to Rank Higher In 2023
Improving your YouTube SEO is essential if you want to rank higher on the ultra-competitive video platform. Here are 10 ways to do just that.
Artlist Review 2023: Pricing, Features, and More!
Our review of royalty free music and sound effects website Artlist covers pricing, features, customer support, and lots more.
3 Best Ways to Increase Sales With Video in 2023
This guide shows you exactly how to increase sales with video, and how different brands have used it to get INSANE results.
12 Types of Video and How to Use Them
Here, we identify 12 different types of video and demonstrate (with examples) how you can use them to market your brand, product, or service.
Instagram Story Dimensions, Specs & Advice for 2023
You don’t want your Instagram Stories content to look cropped or pixelated, so make sure you get the specifications of your photos and videos just right.
4 Ways to Increase Website Traffic WITH VIDEO
Video is an excellent tool for increasing traffic to your website, keeping people there for longer and, as such, reducing your bounce rate.
8 Ways to Increase Brand Awareness With Video in 2023
A whopping 95% of video marketers say video has helped them improve brand awareness. Find out how to increase brand awareness with our top tips!
YouTube Stats: Everything You Need to Know In 2023!
All the big YouTube statistics worth knowing in 2023 are right here in one place!
How to Make a Video Resume (Plus Top Examples)
Find out how to make a video resume and get ready to wow your prospective employers. We cover top tips, styles and amazing examples.
Why Do People Love Apple SO Much?
Apple seems to have an army of loyal fans that buy everything they produce, no matter how much it costs. So how do they do it? Why do people love Apple SO much?
Snappa Review 2023: Pricing, Features, and More!
This Snappa review covers everything you need to know about the graphic design tool – from pricing to customer support, and everything in between.
15 Best Video Distribution Platforms for Video Marketing in 2023
Don’t let your video content go to waste – make sure it’s distributed properly! Here are the best channels for video distribution this year.
How to Embed Video in Email – Gmail & Outlook
Want to know how to embed video in email? In this article we show you several ways to embed videos in emails with little fuss.
Personalized Video: Complete Guide (Benefits, Tips, Examples)
Last updated on 10th February 2023 There’s something so appealing about anything that is made ‘just for you’. And that goes for videos too! Personalized video is a relatively new technology that...
20 Best User Onboarding Examples We’ve Ever Seen
User onboarding is your first step towards converting new customers into lifelong users of your product, brand or software. Here are some great examples.
Canva Review 2023: Pricing, Features, and More!
Everything you need to know about Canva – including pricing, onboarding, customer support, pros and cons – to see if it’s a viable tool for you.
7 Things You Can Do With an Animated Explainer Video
We discuss some unexpected ways you can use an animated explainer video – and the reasons why you should!
7 Amazing Homepage Explainer Video Examples
Your homepage is often the first impression you make on new customers. One of the best ways to do it right is with an amazing homepage explainer video.
How Much Does An Explainer Video Cost? (2023)
Last updated on 25th January 2023 Ever wondered how much you can expect to pay for an explainer video? You’re not alone. Explainer video production costs are often shrouded in secrecy. And with a...
26 Best Interactive Videos of All Time
We’ve put together some of the best interactive videos we’ve ever seen to show you what’s possible with this exciting technology.
10 ESSENTIAL Testimonial Questions to Ask Your Customers
To create the perfect customer testimonial, you need to ask the questions that people want answers to.
Vimeo vs YouTube: Which is Better in 2023?
When it comes to hosting your content, you’ve got two standout choices: YouTube or Vimeo. But which is better? Find out in this useful comparison.
7 Brands Who Turned Bad PR Into Good PR!
We’ve all heard the saying ‘there’s no such thing as bad PR’ – but is it true? And how far would you go to actualy get publicity?
6 Examples of Great Customer Service
Great customer service can also be highly beneficial to the bottom line if you get people to use your service again. These 6 brands do it superbly.
Amazon Video Ads: Complete Guide (Plus 10 Examples)
On Amazon, your products can need that extra helping hand when it comes to convincing customers to buy. Amazon video ads can give you that edge!
How to Write a Video Script (Free Template + Guide)
Learn how to write a video script, the essential blueprint and foundation for your digital video, and download our free template.
12 Powerful Video CTA Examples
Strong CTAs can be effective in gaining new customers, subscribers and shares. Here are some of the best video call to action examples out there.
Animation vs. Live Action Videos: Pros & Cons
Should you go with animation or live action video for your marketing strategy? To help you make your decision we weigh up the pros and cons of each.
Explainer Videos Are Worth the Cost – Here’s the Proof
These 5 case studies show how explainer videos are good for ROI, click-throughs, social shares and more!
The B-Roll Ultimate Guide – What it is and How to Use it
B-roll is secondary footage shot to supplement your primary footage. It’s usually spliced together with A-roll for greater impact. Here’s how to use it properly
How to Increase Downloads With a Great App Demo
App demos are great at capturing attention, explaining what an app does, and perhaps most importantly, convincing people to take the plunge and download.
11 Types of Animation Styles (With Examples)
There are 11 types of animation that are especially popular with brands. We’ve overviewed each style and included some awesome examples to inspire you.
30 Amazing Examples of Animated Ads
Animation has a way of engaging viewers like no other medium can. But what do the best animated video ads look like? Here are 30 amazing examples!
23 of the Best Real Estate Videos
Buying a home is probably one of the biggest purchases you’ll ever make, so it’s worth learning more about it. Here are 23 great real estate video examples.
30 of the Best Recruitment Videos Ever
Creating an exciting or interesting recruitment video isn’t always easy. So we gathered 30 of the most engaging recruiting videos ever to inspire you.
20 of the Greatest Sales Video Examples Ever! (2023)
We often overlook using video when it comes to sales. But it does have a place within the sales process to help us to communicate with potential customers.
3 Success Stories That Show the Power of Customer Onboarding Videos
We take a look at three brands who’ve had amazing results with using video as a tool for customer onboarding.
Sales Training: How to Elevate Your Team’s Performance With Video
Whether you’re training a new team, a new starter, or you want your current sales team to refresh their skills, sales training using video is a great idea.
10 Customer Engagement Strategies You Can Implement TODAY
If you’re continuously losing customers, it doesn’t matter how many sales you’re bringing in. Try these strategies to keep your customers engaged and loyal.
How to Improve Customer Service Training With Video
When it comes to customer service training, there are many options available. However, video may well be the best of them all.
How Onboarding Optimises User Retention [UNIQUE DATA]
Brands that support their customers through proper onboarding are likely to reap the rewards of better user retention, and here are the stats to prove it!
5 Stats That Prove the Power of Onboarding Videos
We break down five onboarding statistics from recent research, and share some tips on how to make video onboarding work for your brand.
25 Best Animated Product Videos OF ALL TIME
Animated demos are great at demonstrating an app, product, or service in an engaging way. Watch how these chosen examples expertly inform and educate
Pinterest Video – The Complete Guide for 2023
Marketers! It’s time to start giving Pinterest video your attention, since Pinterest users collectively watch almost one billion videos every day!
What is Customer Education? (+12 Video Examples)
Need some inspiration? Take a look at these brands that get customer education with video right.
How to Understand – and REDUCE – SaaS Churn
Suffering from a high churn rate? Here are five tactics you can try to increase the longevity of your customers’ relationship with your SaaS product.
10 Reasons Video Is Perfect For Internal Training
Switching to video for internal training can slash costs (just ask Microsoft). Here are 9 more reasons why video is perfect for internal training.
How to Create a Powerful Testimonial Video That Converts
Testimonial videos not only help increase conversions, they’re also a way to forge strong connections with current customers. Let’s show you how to make one.
6 Testimonial Video Success Stories!
Testimonials are a great way to build credibility, win trust and generate social proof. Check out these businesses and their testimonial video success stories.
7 Essential Ingredients of an Amazing Software Demo
There are certain ingredients that come together to make an amazing software demo video, and in this article we’re going to take a look at each one of them.