Wyzowl Video Marketing Blog | Learn About Video Marketing

How To Create A Kickass Customer Onboarding Process

Have you ever tried out a new product and felt lost the whole time? Perhaps you poked around for a few minutes to see if you could figure it out yourself, or maybe you completely abandoned the product, never to return again. Either way, your first experience left a...

How To Create A Kickass Customer Onboarding Process

20 of The Best ICO and Cryptocurrency Videos

It’s likely that over the past year or so, you’ve probably heard someone in your office talking about cryptocurrency. It’s a subject which elicits some strong opinion, with as many people advising against buying it as there are advising that you invest your life’s...

12 Brands That Nail Customer Education With Video

If you’re struggling with customer experience and retention, it can be a really frustrating and worrying time for your business. Customers will churn and leave bad reviews for your product or service, but never give you any real insight into how to fix the problem. If...

How Much Do Different Types of Explainer Video Cost?

Good explainer videos (like good wine) cost more depending on how they’re produced. It all depends on what goes into their making: length, style, turnaround time, quality, the reputation of the producers. Some video production companies charge as little as $700 for a...

20 Best Customer Onboarding Videos – EVER!

First impressions can mean everything. If your customer has a bad first interaction or struggles to get started with your product, they may not be a customer for long. The time between acquisition and first success is critical; it can mean the difference between...

How to Train Employees Using Video (5 Ways + Examples)

Training employees is important for many reasons. For one, you want your employees to be productive and happy at work, and a huge part of that is being competent and confident in their job role. Training is also important because it increases employee retention....

6 Popular Employee Training Methods (With Examples)

Employee training is one of the most critical parts of the employee experience. When a new employee starts, they’re a sponge, ready to absorb information about your company, your policies and procedures, and their role and responsibilities. Existing employees also...

How to Use Video: Employee Training & Development

In this highly competitive climate for hiring top talent, a strong employee training and development programme is going to set you apart in your industry. But training and development isn’t just useful for hiring the right people, it’s useful for retaining them too....

5 Ways to Use Interactive Video

Interactive video has been promising to transform video marketing for...forever. At least that’s what it feels like! And yet, until recently, expense, complexity and just general inertia, have kept it firmly penciled on the drawing board. But as technology catches up,...

20 Examples of Effective Training Videos

There aren’t many slam dunks in business. Usually, it’s a choice between cost or effectiveness. Thankfully, you don't have compromise either if you want to create training videos. You can save money and give people want they want in one fell swoop. Companies like...

10 Awesome Animated Recruitment Explainer Videos

Recruitment is one of those services we’ve all used, but which we quickly forget about when we’re safe and secure in our cushy jobs. Anyone who has considered a change in career, or wants to find better opportunities in a different environment, knows how difficult it...

5 Video Marketing Statistics You Can’t Ignore in 2018

I’m almost getting tired of using the words, ‘The Year of Video Marketing.’ When I first joined Wyzowl back in February 2013, I was convinced that would be ‘the year of video.’ 2014 outshone it. 2015 set a new bar. 2016 saw video reach new heights. 2017...well, you...

14 Interactive Video Software Companies: Reviewed!

As interactive video continues to grow in popularity amongst both brands and consumers, many companies are exploring how to add it into their marketing mix. And it makes sense; viewers watch interactive video ads 47% longer than linear video ads, giving you much more...

ANSWERED: How Much Does Animated Video Cost? (UPDATED FOR 2018)

If you’ve ever considered getting an animated video about your brand, product or service, one of the first things that you’ll have thought about is how much it might cost. We all know the benefits, but…how much should you expect to pay? Unfortunately, ‘cost’ is an...

8 Interactive YouTube Video Examples

You might have heard about interactive videos, or even viewed one yourself. A lot of people are calling them the next big thing in video marketing – and we agree. Interactive video ads drive a 47 percent increase in viewing times when compared to linear video ads, and...

7 Things You Can Do With An Animated Explainer Video

For most people, animated explainer video has a pretty narrow definition. It’s a video that lives on your home page, and tells attention-deficient visitors all about your product or service in 1-2 minutes. But in reality - like the little engine that could - the...

9 Best Interactive Videos of All Time

What Is Interactive Video? If you were handed the option for more control over a situation, wouldn’t you take it? Sure you would. That’s the power at the heart of interactive videos. But what is it exactly? Interactive video transforms the linear storytelling arc by...

20 Awesome Explainer Video Examples (2018)

The statistics regarding the popularity of video marketing don’t lie—and if you’re not on the bandwagon now, you’re missing out on the future of marketing. Some half a billion people watch videos on social media every day and by the year 2019, video traffic will...

What is Interactive Video?

Interactive video is a new form of media many top brands are using to engage consumers and reach their digital marketing goals. While new, this media has already proven to be very effective; 70% of marketers say interactive video engages audiences “well” or “very...

20 Awesome Software Explainer Videos

Software can be a complicated and, dare we say it, occasionally dry subject to promote. Which is why a well executed software explainer video can work wonders to bring a product to life. We’ve trawled the internet to find you 20 of the most awesome software explainer...

Animation vs. Live Action Videos: Pros & Cons

In 2018, no one can deny the power of video marketing. It’s everywhere you look, and that’s the point. It’s guerrilla marketing at its finest - as such, video should undoubtedly be a part of your strategy. But where to begin? Start by weighing up the different...

« Older Entries