Wyzowl Video Marketing Blog
We create content to help you win with video! 🙌🏼
Whether you want to increase traffic, improve your video SEO, generate more sales, increase your customer value or improve your customer/team satisfaction with video, you’ll learn to do it here!
View articles based on your goal with video…
The articles in the “Attract” category are based around how to gain the attention of new people using video. These articles will help you generate new traffic, improve video SEO, get your videos in front of a targeted audience etc.
…or view all recently posted articles
We’ve rounded up 24 of the best SaaS video examples out there, to give you an idea of what’s possible for your software as a service business.
This review of video editing software Wondershare Filmora covers everything you need to know, including pricing, asset library size and customer support.
If you’re looking to enter the video marketing world, or level up your video strategy game in 2024, then this is THE guide for you.
In this article we take a look at asynchronous video: what is it? How does it differ from synchronous video? And what are its benefits to businesses?
In this article we’re going to take a look at 50+ amazing video examples of kinetic typography that will help to inspire you for your next project!
These are some of the best software demos around, along with commentary on what makes each of them so effective, memorable, and unique. Get inspired!
We’ve compiled 20 of the best product demo videos out there so you can gather some inspiration and make your video one of the best yet!
Brands use motion graphics videos to amp up their marketing campaigns in all kinds of ways. We’ve hand-picked some of the best examples ever.
We’re going to show you how to make a playlist on YouTube, and how to maximise playlists to enhance your video marketing strategy.
Looking for the right tracks for your film, explainer video, app or video game? We’ve compiled this guide to the best royalty free music sites in 2023.
We break down five onboarding statistics from recent research, and share some tips on how to make video onboarding work for your brand.
Brands that support their customers through proper onboarding are likely to reap the rewards of better user retention, and here are the stats to prove it!
Marketers! It’s time to start giving Pinterest video your attention, since Pinterest users collectively watch almost one billion videos every day!
Testimonials are a great way to build credibility, win trust and generate social proof. Check out these businesses and their testimonial video success stories.
Testimonial videos not only help increase conversions, they’re also a way to forge strong connections with current customers. Let’s show you how to make one.
There are certain ingredients that come together to make an amazing software demo video, and in this article we’re going to take a look at each one of them.
Making the smart decision to invest in video marketing now could give you the edge you need to beat out the competition and sell more properties in 2024.
Strong CTAs can be effective in gaining new customers, subscribers and shares. Here are some of the best video call to action examples out there.
This review covers everything you need to know about Motion Array – including library size, pricing and customer support.
When you need to learn how to do something, what do you do? Watch a tutorial video of course! Here are some of the best examples of tutorial videos ever.
We’ve picked out 15 great legal videos from brands that help set them apart from the competition. Take some inspiration!
Case study videos help to increase trust and can ultimately result in more sales for your business. Here’s how to make one in 10 simple steps.
Our review of soundtracks and sound effects website AudioJungle, covers everything from pricing, to features, customer support, and more.
If you’re getting lots of customer queries or your text-based FAQs just aren’t hitting the mark, you need to create some FAQ videos. Here’s how to do it.
Your homepage is often the first impression you make on new customers. One of the best ways to do it right is with an amazing homepage explainer video.
Microsoft has used video to MASSIVELY slash their classroom training costs. Watch these 20 awesome training video examples and learn from the best.
A website or app walkthrough is a great way to welcome new customers and encourage them to keep coming back. Check out these examples for inspiration.
B-roll is secondary footage shot to supplement your primary footage. It’s usually spliced together with A-roll for greater impact. Here’s how to use it properly
User onboarding is your first step towards converting new customers into lifelong users of your product, brand or software. Here are some great examples.
We take a look at 60+ of the best explainer video examples and analyse why they were so successful.
Here are 35 clever ways to repurpose your video content – saving you a bunch of time, money and effort.
To give you the best chance of standing out in the ultra competitive world of YouTube, we’ve collected 36 YouTube banner ideas and examples to inspire you.
If you’re a content creator, Content ID means you have to be more careful than ever about what you use in your YouTube videos. Here’s everything you should know.
Trust is one of the most important things for your brand, and one of the best ways to generate trust is through testimonial videos. Here are 20 of the best.
Track these metrics to gain an incredible insight into your YouTube channel, allowing you to make smart decisions so that you can grow with ease.
Find out how to download, edit, and post YouTube videos directly onto Instagram with our handy step-by-step guide.
YouTube is easily the biggest player in online video…but there are other sites too. Here are 10 YouTube alternatives that are essential for your business.
In this example-filled guide we’re going to take you through everything you need to know to successfully market your app.
The first few experiences with an app – the onboarding process – are critical. So here are our essential tips for mobile app onboarding in 2023.
We take a look at ten video ads that achieved great success for brands, and identify what made them great.
Thumbnail design is key when it comes to creating an attention-grabbing YouTube channel. So, here are 7 of the best fonts for YouTube thumbnails!
92% of marketers consider video an important part of their marketing strategy. But what about promoting video? Here are six tips to help you do just that.
We’ve identified the 8 essential factors to bear in mind when choosing a voice over artist for your video project.
We’ve compiled 33 of our favourite onboarding emails, from brands (big and small) across all kinds of different niches. Find out what makes them all so great.
Only 6% of businesses plan to use Snapchat video this year and, frankly, we’re not surprised. Find out why Snapchat video marketing just isn’t worth the effort.
In this article we’re going to compare two different kinds of video ads: instream and outstream – to find out the difference between the two!
A video sitemap allows you to notify search engine crawlers of any video content you have on your site. Here’s how to create one.
According to Kickstarter, projects with compelling videos succeed at a much higher rate. So what are the ingredients of a successful crowdfunding video?
This post, filled with examples, shows you different types of content you can post to get more mileage out of your Instagram presence.
Create a kickass onboarding process that gets users to stick around. As you do, use the tips, examples, ideas and tools in this guide to inspire your approach.
We often overlook using video when it comes to sales. But it does have a place within the sales process to help us to communicate with potential customers.
87 percent of marketers who have engaged in webinar marketing say they find it effective. Here are our top tips for planning and promoting a webinar.
A video sales letter is any video where the main objective is to sell (not educate or entertain). In this article, we’ll help you create an exceptional one.
Facebook video ads can be a great way to raise awareness for your brand and find new customers. Follow these tips for the best chance of success.
Many corporate businesses use the versatility of animation to engage audiences, explain difficult concepts, and increase sales. Check out these AMAZING examples.
Here are 20 of the best customer onboarding videos we’ve ever seen, so you can keep more customers in your win column.
From live demos to quirky, animated explainers, we’ve collected and analysed ten of the most effective ecommerce videos.
Videos go viral for one reason only: people watch them, enjoy them, and share them. That’s it! It’s all about making a video that people enjoy enough to share with their friends. From there, it’s like a domino effect.
We review graphic design tool Visme, covering everything you need to know including pricing, features and customer support.
Visme and Canva are both great graphic design tools. But if you aren’t sure which one to choose, look no further than this head-to-head comparison.
Learn how to write a video script, the essential blueprint and foundation for your digital video, and check out our free template.
The best product launch videos are interesting, engaging and shareable, and here are some of the most amazing examples by real brands.
A crucial part of video production is the storyboard, but… What is a storyboard? We’re going to answer that for you and show you how to create one.
The rewards for gaining and maintaining customer trust can be MASSIVE. Find out how to gain trust and confidence, improving your sales as a result.
Find out how to make a video resume and get ready to wow your prospective employers. We cover top tips, styles and amazing examples.
This guide will help you to improve your retention rates and create an onboarding experience that gets your users to stick around, using video.
We’ve reviewed ten top GIF to video converters so you don’t have to mess around trying to figure out which one is best for your needs.
We’ve compiled 7 sales training videos that will get you inspired, ready to close, and, who knows, they may even change the way you sell.
Pre-roll ads are a phenomenal opportunity for brands of all sizes. Follow the tips we cover in this article and you’ll be well on the way to pre-roll success.
Thinking of using LinkedIn Video this year? You’re not alone – 76% of video marketers currently use it.
What makes a video go viral? And what are some of the common ingredients of viral videos? Let’s take a look at some examples…
To inspire your next social ad campaign, we’ve collected some of the best Instagram Stories video ads of all time!
Adding videos to your shop can really boost your chance of success on Etsy. Here are some specs, tips, and examples to help take product sales to the next level.
Going viral means your content resonates so immensely that it becomes the latest big thing across cyberspace. However, trying to go viral is a bad strategy.
Testimonials are a proven way to market your brand, product, or service to new customers. Here are 27 stats that demonstrate the sheer power of testimonials!
If you aren’t using Instagram Stories properly, you could be missing out on interaction – and even sales. Use these examples for inspiration and don’t lose out!
It’s time to move away from old and tired training methods, and look for new ones to engage employees. Here are 13 methods for effective employee training!
Microinteractions make your website so much more welcoming and engaging. Here’s everything you need to know, from common uses to our top tips.
Here’s everything you need to know about the YouTube algorithm – from the history to misconceptions to how it works in 2023.
We explore the benefits of using GIFs in your marketing, and show you how to create them for your business.
Don’t let your video content go to waste – make sure it’s distributed properly! Here are the best channels for video distribution this year.
Due to the interest around ICO and cryptocurrency, many videos have been popping up recently. Here are some of the very best ICO and cryptocurrency videos.
We explain what a video marketing funnel is and provide a step-by-step process for creating one that converts.
While selling something invisible like security is tough, there are clear ways to succeed, as these best-in-class animated security explainer videos prove.
These 10 Facebook Live tips are inspired by real brands who have seen great success with the platform.
Organisations love creating inspirational and motivational videos because they often get people talking about a brand. Here are some of the best examples.
Creating an animated resume will help you stand out from the job hunting crowd. But before you start, check out these incredible examples for inspiration.
We’re going to look at 20 of the best nonprofit explainer videos to see what we can learn from them!
These stats should help you make informed decisions about social media marketing – so that you can increase awareness, boost engagement, and generate business
There’s a real opportunity to capitalise on the hunger for live content, so in this article we’re going to show you how to livestream on YouTube.
Combining great logo design with animation creates a fun, vibrant slice of brand identity. Here are 8 ways to use logo animation and some top examples of it.
We’ve listed 29 of the best stock music sites and custom music platforms where you can find what you need for your videos. Enjoy!
Events are a great opportunity to increase awareness, trust, and ultimately sales. But, before a successful event comes a successful event marketing strategy.
There are countless YouTube video ideas that you can leverage to get your business noticed on the highly competitive platform. Here are 21 of the best.
Our up-to-date video SEO guide is packed with actionable tips to help marketers drive traffic, boost conversions, and outperform the competition.
We’ve collated the 20 best sites for royalty free images in 2023, complete with pros, cons and pricing structures, for your convenience!
Those who are using interactive video right now are seriously reaping the rewards. Here are five ways to use interactive video to help you get started.
Take advantage of webinar marketing, one of the web’s increasingly popular and most engaging marketing strategies.
We collated 20 of the best free sound effects sites and reviewed them for your convenience!
Creating a video advert that is intended to ‘rock the boat’ is a risk. But when shocking video ads work, they really work.