Marketing Blog:

How do you transform your start-up into a billion dollar company in just four short years? For Michael Dubin, founder of Dollar Shave Club, it all started with a video. Dubin, like most owners of a start-up business, had a very tight budget. So, in just one day, and...

Imagine this: you’re giving a presentation to your boss, a potential new client, or an important customer. You’re in a groove, and things are going well. Best of all, you’ve got a killer video coming up in your presentation that’s sure to get them excited. But...

Thinking about adding motion graphics to your video marketing strategy? In this post, we’ll give you a rundown of motion graphics basics and show you some of our favourite examples of this fun video style in action. What Are Motion Graphics? Before we take a look at...

Around the world, video usage has soared over the past year. People watch an hour and a half of video content every day on average, with about 15% of viewers watching more than three hours daily. If you’re a marketer, you and your team are likely thinking about how to...

GIFs have become a great marketing tool for modern brands. They’re fun, short bursts of visual content that people love to watch and share, especially on social media. But many social platforms, including Instagram, don’t support GIF uploads, meaning you’ll need to...

After all the time, money, blood, sweat, and tears you’ve poured into creating your video, finding a video hosting site probably feels like just one more mountain to climb before you can reap the delicious rewards of video marketing. Luckily, we’re here to turn that...

While we all enjoy watching videos, whether live-action or animation, Hollywood blockbuster or YouTube clip, it’s only when we consider making one that we begin to think about what goes on behind the scenes. A very important part of video production is the storyboard,...