Wyzowl Video Marketing Blog
We create content to help you win with video! 🙌🏼
Whether you want to increase traffic, improve your video SEO, generate more sales, increase your customer value or improve your customer/team satisfaction with video, you’ll learn to do it here!
View articles based on your goal with video…
Attract
The articles in the “Attract” category are based around how to gain the attention of new people using video. These articles will help you generate new traffic, improve video SEO, get your videos in front of a targeted audience etc.
Explain
The articles in the “Attract” category are based around how to gain the attention of new people using video. These articles will help you generate new traffic, improve video SEO, get your videos in front of a targeted audience etc.
Support
The articles in the “Attract” category are based around how to gain the attention of new people using video. These articles will help you generate new traffic, improve video SEO, get your videos in front of a targeted audience etc.
…or view all recently posted articles
15 Awesome Legal Videos
We’ve picked out 15 great legal videos from brands that help set them apart from the competition. Take some inspiration!
How to Make a YouTube Video: 16 Tips for Beginners
From research to equipment to optimisation and more, this post is packed with tricks that explain how to make a YouTube video from start to finish.
The 11 Best YouTube Keyword Tools in 2022
In this post we explore YouTube keyword research, share why it’s so important and review 11 of the most popular YouTube keyword tools available.
YouTube SEO: 10 Ways to Rank Higher In 2022
Improving your YouTube SEO is essential if you want to rank higher on the ultra-competitive video platform. Here are 10 ways to do just that.
21 Best Video Editing Apps for Android, iPhone & iPad in 2022
With so many great (and not so great) video editing apps vying for your attention, we’ve curated the 21 best ones available for Android, iPhone and iPad.
How to Create a Case Study Video in 10 Steps (Plus 7 Top Examples)
Case study videos help to increase trust and can ultimately result in more sales for your business. Here’s how to make one in 10 simple steps.
![The Human Attention Span [INFOGRAPHIC]](https://www.wyzowl.com/wp-content/uploads/2015/10/The-Human-Attention-Span-400x250.png.webp)
The Human Attention Span [INFOGRAPHIC]
Do you ever feel like our attention spans are getting shorter? Research has revealed that human beings are, indeed, flakier than ever before!
Video Accessibility: How to Create Fully Accessible Videos in 2022
Accessible video content is more important now than ever, and a really important step in reaching and engaging the widest possible audience.
How to Create an Amazing FAQ Video (Steps, Tips & Examples)
If you’re getting lots of customer queries or your text-based FAQs just aren’t hitting the mark, you need to create some FAQ videos. Here’s how to do it.
20 Best Free Stock Video and Stock Footage Sites (2022)
Bookmark these sites to ensure you have a constant stream of stock footage to use in your video marketing.
The 20 Best Royalty Free Music Sites in 2022
Looking for the right tracks for your film, explainer video, app or video game? We’ve compiled this guide to the best royalty free music sites in 2022.
16 Best Intro Maker Tools – REVIEWED
Creating an intro for your YouTube videos can work wonders to promote your brand. To give you a head start, we’ve reviewed 16 of the best intro maker tools.
How to Use Video Storytelling For Your Brand (+10 Important Tips!)
Storytelling is a powerful tool that can really elevate your video marketing efforts. Find out how to use it effectively for your brand.
What Is a Storyboard and How Do You Make One for Your Video? (WITH VIDEO)
A crucial part of video production is the storyboard, but… What is a storyboard? We’re going to answer that for you and show you how to create one.
20 Awesome Free Sound Effects Sites
We collated 20 of the best free sound effects sites and reviewed them for your convenience!
How to Make a How-To Video (Plus 20 Amazing Examples)
Learn how to create a useful and engaging how-to video in 5 simple steps, and check out these amazing examples for inspiration.
60+ Awesome Explainer Video Examples (2022)
We take a look at 60+ of the best explainer video examples and analyse why they were so successful.
10 of the Best Corporate Videos Ever
Research shows that corporate videos have helped businesses grow their revenue 49% faster year on year. Here are 10 of the best branded examples ever!
Why Do People Love Apple SO Much?
Apple seems to have an army of loyal fans that buy everything they produce, no matter how much it costs. So how do they do it? Why do people love Apple SO much?
![Top 12 Video to GIF Converters [REVIEWED]](https://www.wyzowl.com/wp-content/uploads/2019/01/Top-12-Video-to-GIF-Converters-REVIEWED-400x250.png.webp)
Top 12 Video to GIF Converters [REVIEWED]
We’ve reviewed 12 top video to GIF converters, comparing ease of use, features and price – find out which one is the best.
How to Make a Video Resume (Plus Top Examples)
Find out how to make a video resume and get ready to wow your prospective employers. We cover top tips, styles and amazing examples.
21 of the Best Video Ads of All Time
Many businesses use video ads to create a real buzz around their brands. Here are some of the best video adverts ever, to inspire the creation of your own.
26 Awesome Video Landing Page Examples (2022)
Video landing pages are a great way to wow visitors who land on your site, and can really help differentiate your company. Here are some outstanding examples.
The 11 Best YouTube Banner Makers. Make Epic Channel Art!
In this article, we’ll take a look at the very best YouTube banner makers to help you stand out from the crowd, with epic channel art.
How to Increase Sales With Video Prospecting in 2022
Find out what video prospecting is and how it can help your team increase sales this year.
13 Ways to Gain Customer Trust and Boost Sales
The rewards for gaining and maintaining customer trust can be MASSIVE. Find out how to gain trust and confidence, improving your sales as a result.
20 of the Best Video Storytelling Examples EVER
One way to hook viewers and keep them interested is to tell a story. Which is exactly what the 20 amazing videos do in this article.
Closed Captions vs Subtitles: Differences Explained
Closed captions and subtitles are both ways to provide text on screen to accompany a video. However, there are some key differences between the two.
YouTube Demonetization: What to Do if You’re Penalized in 2022
Know what steps to take when your YouTube videos are demonetized, and how to supplement your YouTube income in 2022.
Promo Video Guide (Ideas, Examples, Tips)
87% of marketers say video gives them a positive ROI. This guide shows you what you need to develop a kick-ass promo video campaign of your own.
35 Ways to Repurpose Video Content in 2022
Here are 35 clever ways to repurpose your video content – saving you a bunch of time, money and effort.
How to Get More Views on YouTube in 2022
YouTube is a super-competitive place where an obscene amount of videos are jostling for attention. Here’s how to get more views on YouTube in 2022.
6 Tips for Promoting Your Video
92% of marketers consider video an important part of their marketing strategy. But what about promoting video? Here are six tips to help you do just that.
How to Rotate a Video in 2022 (5 Quick Ways)
Find out how to easily rotate your videos on Android, iPhone, iMovie, Windows Video Editor and VLC Media Player.
12 of the Best Animated Security Explainer Videos – Ever!
While selling something invisible like security is tough, there are clear ways to succeed, as these best-in-class animated security explainer videos prove.
How to Choose a Video Voice Over (8 Tips)
We’ve identified the 8 essential factors to bear in mind when choosing a voice over artist for your video project.
Instagram Story Dimensions, Specs & Advice for 2022
You don’t want your Instagram Stories content to look cropped or pixelated, so make sure you get the specifications of your photos and videos just right.
YouTube Stats: Everything You Need to Know In 2022!
All the big YouTube statistics worth knowing in 2022 are right here in one place!
10 Brands That Are Rocking Instagram Video
These 10 brands are creating some hugely engaging Instagram video content. Get inspired!
10 Video Marketing Statistics That Will Blow Your Mind
These brand new, super-surprising video marketing statistics prove that marketers and consumers are head over heels in love with video.
33 Incredible User Onboarding Emails
We’ve compiled 33 of our favourite onboarding emails, from brands (big and small) across all kinds of different niches. Find out what makes them all so great.
Why Snapchat Video Marketing Isn’t Worth Your Time
Only 6% of businesses plan to use Snapchat video this year and, frankly, we’re not surprised. Find out why Snapchat video marketing just isn’t worth the effort.
12 Types of Video and How to Use Them
Here, we identify 12 different types of video and demonstrate (with examples) how you can use them to market your brand, product, or service.
What Are Instream and Outstream Video Ads Anyway?
In this article we’re going to compare two different kinds of video ads: instream and outstream – to find out the difference between the two!
12 Best GIF Maker Apps on iPhone and Android
What’s the best GIF maker app around? We’ve reviewed 12 of the best – organised by iPhone and Android compatibility – to find out.
YouTube Banner Size and Dimensions Guide 2022
In many ways, your social media imagery is like the cover of your book. In this article, we lay out all the banner size and dimension information you need to create a YouTube banner that gets people excited about your channel!
Video Sitemap – What It Is and How to Create One
A video sitemap allows you to notify search engine crawlers of any video content you have on your site. Here’s how to create one.
7 ESSENTIAL Tips for a Great Crowdfunding Video
According to Kickstarter, projects with compelling videos succeed at a much higher rate. So what are the ingredients of a successful crowdfunding video?
36 YouTube Banner Ideas and Examples to Inspire You
To give you the best chance of standing out in the ultra competitive world of YouTube, we’ve collected 36 YouTube banner ideas and examples to inspire you.
The Importance of Training and Development at Work in 2022
How important is employee training and development? What are the benefits? And what tools can help you achieve success? Thankfully, we have all the answers!
What to Post on Instagram: 29 Ideas for B2B Brands
This post, filled with examples, shows you different types of content you can post to get more mileage out of your Instagram presence.
How to Create a Kickass Customer Onboarding Process
Create a kickass onboarding process that gets users to stick around. As you do, use the tips, examples, ideas and tools in this guide to inspire your approach.
5 Businesses That Rock at Video Marketing
We’ve put together 5 examples of businesses that are killing it with video marketing, to see what we can learn from them.
Webinar Marketing: How to Plan & Promote a Webinar
87 percent of marketers who have engaged in webinar marketing say they find it effective. Here are our top tips for planning and promoting a webinar.
How to Create the Ultimate Video Sales Letter
A video sales letter is any video where the main objective is to sell (not educate or entertain). In this article, we’ll help you create an exceptional one.
7 Sales Training Videos That Will Change the Way You Sell
We’ve compiled 7 sales training videos that will get you inspired, ready to close, and, who knows, they may even change the way you sell.
10 Best Practices for Insanely Successful Facebook Video Ads
Facebook video ads can be a great way to raise awareness for your brand and find new customers. Follow these tips for the best chance of success.
Meme Marketing: 20 Hilarious Examples (& Our Top Tips)
Meme marketing is fun, inexpensive, and surprisingly effective. Let’s take a look at the benefits, some top tips, and 20 hilarious examples!
What Is a Pre-Roll Ad? (+7 Ingredients of the Best Ones!)
Pre-roll ads are a phenomenal opportunity for brands of all sizes. Follow the tips we cover in this article and you’ll be well on the way to pre-roll success.
How to Compress a Video (& 4 Best Free Video Compressors)
In this simple guide we show you how to compress a video, and we also identify the best free video compressor out there.
How to Delete a Playlist on YouTube (in 22 Seconds!)
There are plenty of reasons to make new playlists. But at some point, you’ll want to know how to delete a playlist on YouTube. Here’s how.
26 Best Interactive Videos of All Time
We’ve put together some of the best interactive videos we’ve ever seen to show you what’s possible with this exciting technology.
REVEALED! The 5-3-2 Social Media Rule Will Save You Hours
When it comes to social sharing, the 5:3:2 rule is a ratio to follow for a well-rounded social strategy that will keep your fans engaged.
Video Marketing Funnel: How to Convert Using Video
We explain what a video marketing funnel is and provide a step-by-step process for creating one that converts.
5 Reasons to Start Using Vertical Video on Social Media
Vertical video is a trend on social media that brands can’t afford to ignore for much longer. Here are 5 reasons why you NEED to start using vertical video.
How Brands Are Winning With Video Marketing In 2022
88% of people would like to see more video content from brands in 2022. Read on for a snapshot of where marketers are seeing success this year.
30 of the Best Corporate Animation Examples EVER!
Many corporate businesses use the versatility of animation to engage audiences, explain difficult concepts, and increase sales. Check out these AMAZING examples.
The Ultimate Guide to Onboarding Users With Video
This guide will help you to improve your retention rates and create an onboarding experience that gets your users to stick around, using video.
![Top 10 GIF to Video Converters [REVIEWED]](https://www.wyzowl.com/wp-content/uploads/2019/02/Top-10-GIF-to-Video-Converters-400x250.png.webp)
Top 10 GIF to Video Converters [REVIEWED]
We’ve reviewed ten top GIF to video converters so you don’t have to mess around trying to figure out which one is best for your needs.
25 Best Marketing YouTube Channels to Follow in 2022
These top marketing YouTube channels regularly share a wealth of advice, tips, and tricks that any marketer or business owner can learn from.
How to Make a Video That Is Guaranteed to Go Viral
What makes a video go viral? And what are some of the common ingredients of viral videos? Let’s take a look at some examples…
7 of the Best Instagram Stories Video Ads of All Time
To inspire your next social ad campaign, we’ve collected some of the best Instagram Stories video ads of all time!
Shoppable Video in 2022: Examples, Tips & Platforms
Shoppable video can get your viewers to the checkout quicker, easier and with fewer clicks. Get the lowdown right here so you can try it out for yourself.
Boomerang Video App: What It Is – and How to Use It
Instagram’s Boomerang app isn’t going to revolutionise social media, but it does let you have some extra fun with your social content.
Animation vs. Live Action Videos: Pros & Cons
Should you go with animation or live action video for your marketing strategy? To help you make your decision we weigh up the pros and cons of each.
Vimeo vs YouTube Comparison: Which is Better?
When it comes to hosting your content, you’ve got two standout choices: YouTube or Vimeo. But which is better? Find out in this useful comparison.
How Brands Can Make the Most Of LinkedIn Video in 2022
Thinking of using LinkedIn Video this year? You’re not alone – 68% of marketers plan to use it in 2022.
28 Stats That Prove the Power of Testimonials!
Testimonials are a proven way to market your brand, product, or service to new customers. Here are 28 stats that demonstrate the sheer power of testimonials!
What is Interactive Video?
What is interactive video? If you’ve heard of this new form of technology but don’t know what it is or how you can use it, we’ve put together this simple guide.
18 of the Best ICO and Cryptocurrency Videos
Due to the interest around ICO and cryptocurrency, many videos have been popping up recently. Here are some of the very best ICO and cryptocurrency videos.
Increasing Brand Awareness With Video
Increasing brand awareness is crucial because it creates a positive ripple effect for your business. Learn how to smash your brand awareness targets with video.
21 of the Best YouTube Intros (2022)
A great YouTube intro can do wonders for your video by generating excitement among your audience. Check out these top examples from real brands and influencers.
Why “Going Viral” Is a Bad Strategy
Going viral means your content resonates so immensely that it becomes the latest big thing across cyberspace. However, trying to go viral is a bad strategy.
21 Instagram Story Ideas for Quick Inspiration (+EXAMPLES)
If you aren’t using Instagram Stories properly, you could be missing out on interaction – and even sales. Use these examples for inspiration and don’t lose out!
How to Embed Video in Email (2 Methods + 1 Bonus)
Want to know how to embed video in email? In this article we show you several ways to embed videos in emails with little fuss.
12 Interactive Video Software Companies: Reviewed!
There are many interactive video software companies you can use to add interactivity to your videos. Here are some of the best ones.
20 Super Effective Testimonial Video Examples
Trust is one of the most important things for your brand, and one of the best ways to generate trust is through testimonial videos. Here are 20 of the best.
How to Embed a Video in Powerpoint (From Drive & YouTube)
Need to amp up your presentations with video? This step-by-step guide will show you how to embed a video in PowerPoint three different ways.
The Etsy Video Guide for Sellers (Specs, Tips & Examples)
Adding videos to your shop can really boost your chance of success on Etsy. Here are some specs, tips, and examples to help take product sales to the next level.
Facebook Cover Video – Specs, Size and Dimensions
Learn how to easily add a Facebook cover video to your Facebook page, and find out the optimal sizes and dimensions right here.
19 Ways to Make Event Marketing a Success
Events are a great opportunity to increase awareness, trust, and ultimately sales. But, before a successful event comes a successful event marketing strategy.
What Counts as a View on YouTube, Facebook, and Instagram?
When looking at your video view metrics, be careful; what counts as a view on YouTube isn’t the same as what counts as one on Facebook or Instagram.
How to Make a Playlist on YouTube (Step-by-Step)
We’re going to show you how to make a playlist on YouTube, and how to maximise playlists to enhance your video marketing strategy.
13 Methods for Insanely Effective Employee Training
It’s time to move away from old and tired training methods, and look for new ones to engage employees. Here are 13 methods for effective employee training!
12 Lessons We Learned From Our First Attempt at Webinar Marketing
We probably learned most of our lessons about webinars from our very FIRST experience: lessons that we still apply each and every time we create one.
How to Use Microinteractions in 2022 (Uses, Examples, Tips)
Microinteractions make your website so much more welcoming and engaging. Here’s everything you need to know, from common uses to our top tips.
20 Examples of Effective Training Videos
Microsoft has used video to MASSIVELY slash their classroom training costs. Watch these 20 awesome training video examples and learn from the best.
15 Hugely Impressive Examples of Microinteractions
We’ve collected 15 of our favourite microinteractions examples – uploads, downloads, add to carts, fail screens and everything in between!
20 Outstanding Examples of Software Demos
These are some of the best software demos around, along with commentary on what makes each of them so effective, memorable, and unique. Get inspired!
13 of the Best Animated Resumes We’ve Ever Seen
Creating an animated resume will help you stand out from the job hunting crowd. But before you start, check out these incredible examples for inspiration.