Agriculture Video Production

We create agriculture videos that engage and educate audiences across the farming sector – from explainer videos and equipment demos through to real-life stories of your business and customers.

We’ve created 3,000+ videos for companies big & small…

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What are agriculture videos?

Agriculture videos are informational and promotional videos made for farming businesses and other companies in the agriculture industry. They can serve many functions, like demonstrating equipment, highlighting sustainability initiatives, simplifying complex processes, training workers, and connecting with consumers. Agriculture video content helps farmers tell their stories, promote their capabilities, educate audiences, and – ultimately – grow their business!

Why should agriculture businesses use video?

Video is a very flexible tool, and it offers lots of different benefits for agriculture companies. There’s perhaps no better tool for showcasing farm equipment and technologies, plus explaining tricky details. This is because video lets you visualise and explain topics with clear illustrations and sequenced movement, helping the audience visualise exactly how things work. It’s also a compelling storytelling tool – it helps agricultural companies tell brand stories and make connections with consumers and partners. Video can also be a highly useful and effective training tool, meaning – as well as growing your business – it can also help improve knowledge and outcomes within your business. Ultimately video’s a powerful tool that helps inform, inspire, and prompt your target audience to take action. Why wouldn’t you use it?!

What types of videos work for agriculture?

Some effective agriculture video types include animated explainer videos, equipment demos, employee training videos, customer testimonials, farmer interviews and brand stories, video ads and more. Video can be used to capture every aspect of farm life, helping you reach your audience, create brand awareness, improve knowledge within your team, and develop your standing in the agriculture industry.
3,000+ Videos created
1,500+ Clients
100+ Industries
40+ Countries
It’s been a pleasure to work with Wyzowl on our new video content over the last year. They’re always prompt and professional in their support. They’ve also been very patient and worked through problems with us as we’ve been implementing our refreshed brand into video content. Nothing is ever too much and the end result of the hard work has always been worth it. We’re looking forward to working with them more in future.
Michaela Walsh – Paymentshield

How much does agriculture video production cost?

This really depends on the type of video you’re creating – as well as the length and complexity of your video. We’ve carried out research that establishes the average ballpark cost of a 60 second animated explainer video, which you might find to be a useful starting point for understanding how much video production might cost.

How long does it take to create agriculture videos?

Again there are plenty of variables at play here but a good ballpark estimate for most agriculture video production would be around 4-8 weeks from scripting to completion.

How does the agriculture video production process work?

The process looks different depending on whether you’re creating animated or live action video. We’ve laid out the process for each type of video on those pages. In simple terms, though, they both follow in the same way – we start with initial planning and fact-finding, then work our way, step-by-step, through the process, asking for your feedback and sign off at each step.

What should I keep in mind when creating agricultural product videos?

When creating agricultural product videos, keep your target audience and their needs at the very front of your mind. Use clear and concise language, avoid jargon, and provide technical details for those who need them. High-quality visuals and professional production values are essential. Lastly, a clear call-to-action ensures your video signposts viewers to the next step, and makes your video part of a clear process.

Did you know? 👀

👨‍🎓️ 96% of people have watched an explainer video to learn more about a product or service.

Get more great video stats here.

Get more info & pricing

Since we started Wyzowl in 2011 we’ve had simple fixed pricing. Whether you’re a startup or an enterprise, we’ve got a video production package that’s right for you. Fill out the form below and we’ll send a FREE info pack with everything you need to know about our service, straight to your inbox.

Agriculture Video FAQs

Got questions about our service, us or how it all works? See a few of the most common questions we get below.

Why choose Wyzowl for your agriculture videos?

We know there are plenty of production companies out there to choose from – so why pick us? Well, we have vast expertise and experience – producing over 3,000 videos globally. Our seasoned video production team understands exactly how to create compelling agriculture videos tailored to your needs. We simplify complex agricultural science through animation and can also capture the essence of farming through live footage. Our full-service approach includes everything from pre-production to editing and advice with promotion – we’re talking scripting, visuals, video production and more. With our collaborative process, reasonable pricing, and focus on client happiness, we believe we’re the best possible partner for agriculture video production!

How can video support employee training in agriculture?

Video is an excellent training tool for the agriculture industry! Animations and footage can vividly demonstrate proper techniques for tasks like crop harvesting, irrigation, operating equipment and more. Real-life scenarios provide practical insights for agricultural settings. Visuals improve information retention so seasonal and permanent workers excel in their roles. Videos promote an informed, skilled workforce while minimising the risks that are inherent to farming work. Video equips teams with the knowledge to work safely, efficiently and successfully.

Is live action or animation better for agricultural video production?

The choice between live-action and animation for agricultural video production depends on your specific goals. Live-action is great for showcasing real farm operations, machinery, rural entertainment and people, offering authenticity. Animation, on the other hand, can simplify complex concepts, making it useful for educational or promotional content. Ultimately, the decision should align with your content’s purpose, audience, and budget. A combination of both can also be effective in delivering a comprehensive message!

Are there any specific platforms that are good for agricultural video promotion?

When it comes to promoting your video, it’s pretty similar to promoting any type of video. Platforms like YouTube are the obvious choice to reach viewers, with other channels like Instagram also having their merits. You can use your video to answer questions and engage with your viewers on agriculture-focused places like Subreddits and Quora.

Is video a good fit for agriculture events and trade shows?

Yes, video is an excellent fit for agriculture events and trade shows! It allows for dynamic presentations of agricultural products and innovations, providing an immersive experience for attendees. Videos can showcase machinery in action, explain new technologies, and highlight success stories. They can also be shared on social media and websites to extend your event coverage, engage a wider audience, and provide lasting content for future reference and promotion.

How long should agricultural videos be?

The ideal length for an agricultural video can vary depending on its purpose and platform. In general, most of our videos tend to be 1-2 minutes in length. You can go longer than this if you have an opted-in audience, but be aware that attention spans these days wane faster than ever! You have to keep things punchy and concise. Rather than fixating on length, prioritise delivering valuable content and maintaining viewer interest. Once your video’s complete, analysing audience engagement metrics can help refine the optimal length for your specific content, and you can use these lessons in your future video marketing.