Healthcare & medical video production

Healthcare organisations face unique communication challenges – complex information, compliance requirements, and diverse patient audiences. At Wyzowl, we’ve spent over a decade helping health tech companies, hospital networks, medical device manufacturers, pharmaceutical brands, and patient advocacy groups create videos that are accurate, engaging, and built to get approved.

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Wyzowl Healthcare Video Production
Wyzowl Healthcare Video Production

2,000+

businesses worldwide since 2011

We’ve created 300+ videos for 150+ healthcare companies including:

Types

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Types of video we create for healthcare companies

Healthcare communication needs to be clear, accurate, and engaging. We produce a wide range of video types designed to explain conditions, train professionals, support patients, and build awareness – helping healthcare organisations deliver important messages in ways people truly understand.

Kennion - Employee Buy in Video

Explainer videos

To clarify complex medical conditions or treatments.

Bayer - How To Spot the Difference Between Fleas and Lice

Training videos

To educate consumers & healthcare professionals.

Morgan Health

Social media videos

To spread awareness and build community.

Zeamo

Product/service videos

To help people understand how your product or service could help them.

Vantage Technologies

Testimonial videos

To share stories of satisfied patients & partners.

Case study

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ArchWell Health

ArchWell Health

Wyzowl created several 30-second to 2-minute long animated explainer videos in English and Spanish to help ArchWell Health members understand the programs and services available to them. Videos were to be used on the website, social media, and in real-time on iPads at trade shows/conferences or in ArchWell Health centers.

We were tremendously pleased with Wyzowl’s work and the clear communications throughout the process. Edits and revisions were made with care and in a timely manner, including specialized services for audience-appropriate Spanish dialect voiceover actors.

Analytics from the site and social media channels showed substantial traffic was driven and brand awareness generated from cross promotions of the videos.

Michelle SeitzerArchWell Health

Examples

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Healthcare video examples

Take a look at some of the healthcare videos we’ve created for hospitals, medical organisations, and health-focused brands. Each project is tailored to its audience, helping communicate complex information clearly while building trust and engagement.

Medforce

Medforce

Medforce needed to explain a complex clinical software product to non-technical buyers. We created this animated explainer to make it clear, accessible and compelling.

Healthrise

Healthrise

Healthrise needed to communicate how their health claims software reduces denials, a technical topic for a time-pressed audience. Animation made it simple.

Optivio

Optivio

Optivio needed to introduce their stress management platform to a new audience. This explainer communicates the product’s value quickly and clearly.

Morgan Health

Morgan Health

Morgan Health wanted to build brand awareness around breast cancer care. This social media video combines emotional storytelling with clear service messaging.

Cardinal Health

Cardinal Health

Cardinal Health needed to explain their community paramedicine service to a broad public audience. We made a complex care model easy to understand.

Medlihealth

Medlihealth

Medlihealth needed to show how their mobile app works and why it matters to patients. This product explainer does both in under 90 seconds.

Health iPass

Health iPass

Health iPass wanted to communicate how their platform transforms the patient experience. This video makes a technical process feel human and straightforward.

Blue IV

Blue IV

Blue IV needed to explain on-demand mobile IV services to a new audience unfamiliar with the concept. This explainer makes the service feel accessible and trustworthy.

Brighton Health Plan

Brighton Health Plan

Brighton Health Plan needed to communicate the benefits of their care plan to prospective members. This video turns a complex product into a clear, confident pitch.

Be Natur

Be Natur

Be Natur needed a short, punchy video ad to communicate the benefits of their magnesium supplement. We delivered a high-energy social ad that gets straight to the point.

Kennion Benefit Advisors

Kennion Benefit Advisors

Kennion needed to explain their healthcare benefits programme to employee audiences. This video makes an often confusing topic feel simple and reassuring.

Medpower

Medpower

Medpower wanted to show how video improves the employee training process in healthcare settings. This explainer makes the case clearly and credibly.

Process

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Our process

Every healthcare video project follows a clear, structured process with built-in review stages at every step. This means your clinical, legal or compliance team can approve every detail before we move forward – giving you complete confidence in the accuracy and quality of the final video.

  1. Stage 01

    Script

    Our writers craft a custom script tailored to your brief, audience and key messages. For healthcare clients, we build in a dedicated review stage so your clinical, legal or compliance team can approve every word before we move forward.

  2. Stage 02

    Design

    We create custom illustrations and a detailed storyboard from scratch – no templates, no stock assets. Every visual is designed to match your brand and give your team a clear picture of the finished video before animation begins.

  3. Stage 03

    Sound

    We have a roster of professional voiceover artists to match your tone, audience and language requirements. For multilingual projects, we find native-speaking talent with the appropriate regional dialect – as we did for <a href="#testimonial1">ArchWell Health’s</a> English and Spanish video series.

  4. Stage 04

    Animation

    We bring everything together into a polished, finished video with hand crafted animation, music and sound design. You review the final video and we’ll make unlimited revisions until you’re completely satisfied – then deliver final files in every format you need.

Why Wyzowl

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Why healthcare companies choose Wyzowl

Since 2011, we’ve helped healthcare organisations, medical brands, and health tech companies communicate complex information clearly through video. With over 4,000 videos created for more than 2,000 businesses worldwide, we bring proven experience to projects where accuracy, clarity, and trust are essential.

  • Deep Healthcare Experience Since 2011

    Healthcare is one of the industries we have the most experience in. We’ve created videos for over 150 healthcare organisations across the US, UK and beyond, spanning health tech, hospital networks, medical devices, pharmaceuticals and patient advocacy.

  • Supporting Healthcare Teams Worldwide

    We work with healthcare organisations across more than 40 countries. Using our own project management platform, we make collaboration, feedback, and approvals simple – helping global teams move projects forward efficiently.

  • Healthcare-Focused Video Styles

    From clean medical explainers to branded animations and 3D visuals, we adapt our creative style to suit healthcare audiences. Every video is designed to remain clear, professional, and easy to understand.

  • Proven Experience With Complex Content

    Having produced over 4,000 videos, we understand how to simplify complex topics and communicate sensitive information clearly. This experience helps healthcare brands educate patients, train teams, and support product adoption.

  • Data-Driven Video Strategy

    We publish the annual State of Video Marketing report, giving us unique insight into how audiences engage with video content. Healthcare clients benefit from strategies backed by real performance data.

  • End-to-End Healthcare Video Expertise

    We handle everything from scripting and design to animation and delivery. Our team ensures healthcare messaging is accurate, engaging, and aligned with your communication goals.

Case study

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Shmoody

Shmoody

Wyzowl created an explainer video for Shmoody’s brand new website launch to introduce the app and show the many benefits it offered.

The brief was clear, create an engaging video that shows off the mental health support app both on the website and on social media, with the dual audience of new users and potential investors.

Two versions were delivered, a full length video and a short version for social platforms and paid marketing.

The project management was excellent from start to finish. Every deliverable came through on time (often ahead of schedule), and feedback was handled with care and precision.

They made the whole process feel easy – clear communication, organized revisions, and zero friction. I really appreciated how they balanced keeping the project on track while still being flexible and receptive to creative feedback.

What stood out most to me was how well they balanced creativity with professionalism. They had a real talent for translating complex ideas into clear, visually engaging storytelling. Every detail from pacing to animation to voiceover delivery felt intentional and high quality.

Beyond the work itself, their communication and responsiveness were exceptional. It never felt like I was “just another client.” They really cared about getting it right and went the extra mile to make sure the final product reflected our brand perfectly.

Mike McSweeneyCPO, Shmoody

Resources

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Useful resources for healthcare teams

We’ve put together these resources to help healthcare teams get the most from video.

Explainer Video Cost

Explainer Video Cost

Wondering what a healthcare explainer video costs? Get a transparent breakdown of pricing across all budgets, styles, and production approaches.

Types of video

Types of Video

Not sure which type of video is right for your healthcare organisation? This guide covers 12 formats and when each one works best.

Testimonial video examples

29 Testimonial Video Examples

Explore 29 of the best testimonial videos ever made and see how healthcare brands use patient and partner stories to build trust.

Testimonials

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Testimonials

See what other companies say about Wyzowl. We’re 5-star rated on Clutch and Google Reviews:

Rated 5 stars by our customers

  • Clutch Reviews
  • Google Reviews

We've worked with Wyzowl for almost 10 years on and off. Their process is amazing and they do all they can to understand what is required. They're open to trying to do things differently which we sometimes required. They take feedback onboard and deliver a finished product that works.

Michaela WalshGoogle review · 5 stars

Wyzowl was phenomenal to work with on our product launch videos. Super easy process, smart, agile team. Cant recommend strong enough.

Joe HylandGoogle review · 5 stars

I've been working with Wyzowl for years to create explainer videos and ads. Their team is always professional, prompt, accommodating, and organized. They take the stress and hassle out of the entire video creation process. I know exactly what to expect every time I work with them and the results are always superb. Highly recommend working with them.

Becca NevarezGoogle review · 5 stars

Wyzowl has been absolutely wonderful. We used them for one explainer video so far and not only were they fast, but the quality of the work was exceptional. They took our requests and changes professionally and delivered a product our entire team was in love with. We enjoyed working with them so much, we are working on another project with them right now. Highly recommend them for all your animation needs, you won't find better cost, better customer service, or better quality anywhere else.

Heather LampeGoogle review · 5 stars

We needed 10 demo videos done quickly. Wyzowl really streamlined the process for us, saving us a lot of time and delivering a great series in a timely manner. I highly recommend them for your product demo videos.

Audrey FairbrotherGoogle review · 5 stars

Amazing work! Wyzowl's creativity is outstanding—they exceeded my wildest expectations for our videos. What I appreciated most was their responsiveness...every question was answered promptly by the right team member. This is our second project with Wyzowl, and I can't wait to collaborate again.

Ellen DecareauGoogle review · 5 stars

Wyzowl has been really easy to work with for animated videos. They have been able to consolidate comprehensive information into short scripts and get the point across in animation. My team has stayed consistent over time and are a joy to work with. They also have a great up-front pricing model that allows me to stay on budget.

Bess LauerGoogle review · 5 stars

Working with Wyzowl to create a brand awareness video was great for our team. I had previously worked with Wyzowl, so when the need came up for an explainer animation, I knew just who to have my colleague connect with. The process was easy and Wyzowl delivered creative, captivating, video content that we will be using as Kanopi by Armstrong's featured video on our YouTube and website’s About page. We look forward to sharing the video on our social channels and plan to clip 5-7 sec teasers to drive traffic to our YouTube, shopping collections, and other converting channels. Overall, a smooth process from scripting to finalizing, we are looking forward to working with Wyzowl in the future.

Jaclyn LerashGoogle review · 5 stars

I recently worked with Team Wyzowl, led by Chris, on a video project for one of our customers, and I can't say enough good things about the experience. From our very first call, they totally got what we were looking for. They understood our needs right away, which saved us so much time. :) The turnaround was impressive—they had the first draft ready within a week, and it looked amazing! Our client had quite a few tweaks and minor changes, but Chris and his team were super patient and responsive throughout the entire process. They handled everything with such professionalism and attention to detail. If you're looking for an agency that really gets your vision, delivers on time, and produces top-notch quality, I highly recommend Team Wyzowl. They made the whole experience easy and enjoyable. Thanks again, Chris and team, for your fantastic work!

Madhuri GuramGoogle review · 5 stars

Working with Wyzowl was great – we were impressed at all stages of our project and worked with professionals from the initial brainstorming phase to identify the most suitable narration for us, to story board creation, illustration, voice recording, animation, up until the final product delivery. Our animated video has already reached over 30k views on social media after a couple of months and we’re already starting to see the positive effects. (Linguistics and English Language Department, Lancaster University)

Vittorio TantucciGoogle review · 5 stars

FAQ

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Frequently asked questions

Got questions about how our video service works for healthcare companies and how it could work for you? We’ve got the answers below. But if you have another question please get in touch and we’d be happy to help.

How much does a healthcare video cost?

At Wyzowl, healthcare video pricing starts from £2,000 ($2,700) for animated explainer and testimonial videos and £1,500 ($2,000) for demo videos.

Every project is quoted at a simple, fixed price with no hidden fees – so you know exactly what you’re paying before production begins.

Our pricing includes scriptwriting, custom illustration, professional voiceover, animation, music, sound design and unlimited revisions until you’re completely happy with the result.

The exact cost depends on factors like video length, animation style and complexity, but we’ll always give you a clear, upfront quote after discussing your requirements.

For healthcare organisations that need ongoing video content, we also offer subscription packages with a fixed monthly fee.

What types of videos work best for healthcare companies?

The most effective video types for healthcare organisations include explainer videos (to clarify complex conditions, treatments or services), training videos (to educate staff or healthcare professionals), product and service videos (to demonstrate how health tech platforms or medical devices work), testimonial videos (to share real patient or partner stories that build trust), and social media videos (to raise awareness and engage communities).

The right format depends on your goal. If you need to simplify a complex process for patients, an animated explainer is usually the best fit.

If you’re looking to build credibility with prospective partners or patients, a testimonial video filmed with real people is incredibly powerful.

We’ll help you choose the right format based on your audience, message and where the video will be used.

How long does it take to produce a healthcare video?

A typical animated healthcare video takes around 6 weeks from kick-off to final delivery. This includes dedicated time for scripting, illustration and storyboarding, and animation – with a feedback and approval round built in at each stage. However, demo videos can often be completed in around 4 weeks.

We work to fixed turnaround times at every step of the process, so you always know exactly when each deliverable will arrive.

If you have a specific launch date or campaign deadline, we’re happy to discuss rush turnarounds and can often accommodate tighter timelines by allocating additional resource to your project.

How do you handle medical accuracy and compliance in healthcare videos?

Accuracy is non-negotiable in healthcare communication, and we take it seriously.

Our production process is built around structured review stages – you sign off on the script, the storyboard and the final animation before anything moves forward.

This means your clinical, legal or compliance team can review and approve every detail at each stage, ensuring the finished video is accurate, appropriate and aligned with your regulatory requirements.

We’ve created videos for hospitals, health tech companies, medical device firms, pharmaceutical organisations and patient advocacy groups, so we understand the importance of getting terminology, tone and messaging right.

We’re also happy to sign NDAs where required and work within your existing approval workflows.

Can you create healthcare videos in multiple languages?

Yes. We regularly produce healthcare videos in multiple languages to help organisations reach diverse patient populations.

This includes full localisation – translated scripts, native-speaking voiceover artists and culturally appropriate visuals.

For example, we created a series of animated explainer videos for ArchWell Health in both English and Spanish, with careful attention to dialect-appropriate voiceover to ensure the content resonated authentically with their audience.

Whether you need your video in two languages or twenty, we can manage the entire process, including sourcing specialist voiceover talent and adjusting on-screen text and graphics for each version.

What’s the ideal length for a healthcare video?

The ideal length depends on the purpose of the video and where it will be shown.

For animated explainer videos that clarify a service, condition or process, 60 to 90 seconds is typically the sweet spot – long enough to communicate clearly, short enough to hold attention.

Social media videos perform best at 15 to 45 seconds, where the goal is quick engagement and awareness.

Patient education videos can run a little longer, usually between 1 and 3 minutes, especially if the topic is complex and needs careful explanation.

Testimonial videos tend to work well at 1 to 2 minutes, giving the speaker enough time to tell their story authentically.

As a general rule, shorter is almost always better. You want to get the information across clearly and in an engaging way but always be mindful of the viewers time and attention span.

We’ll advise you on the right length based on your specific goals, audience and distribution channels.

How are healthcare explainer videos used to educate patients?

Healthcare explainer videos are one of the most effective ways to help patients understand complex medical information.

Common use cases include explaining a diagnosis or condition in plain language, walking patients through a treatment plan or procedure before it happens, providing post-care or recovery instructions they can revisit at home, introducing new services or health programmes, and guiding patients through onboarding processes such as registering for a patient portal or understanding their insurance benefits.

Animation is particularly effective for patient education because it can visualise things that are difficult to show on camera – like how a medication works inside the body or how a surgical procedure is performed – without causing anxiety or discomfort.

Do you have experience working with hospitals, health tech companies and medical organisations?

Yes. Healthcare is one of the industries we have the most experience in.

Since 2011, we’ve created videos for a wide range of healthcare organisations including hospitals and health systems, health tech and SaaS companies, medical device manufacturers, pharmaceutical brands, patient advocacy groups, and health insurance providers.

Our healthcare clients include ArchWell Health, Morgan Health, Cardinal Health, Parkinsons Foundation, AlayaCare, Healthrise, Tyto Care, NMS Health, Health iPass and many more.

We understand the nuances of communicating in this space – from the need for clinical accuracy to the importance of empathy and clarity when speaking to patients or caregivers.

If you would like to see any specific video examples, case studies or references then please get in touch.

Can animated video be used for healthcare staff training?

Absolutely. Animated video is an excellent format for healthcare staff training because it can standardise complex information, make it engaging, and allow staff to learn at their own pace.

Common training video use cases in healthcare include onboarding new employees to organisational processes and policies, educating clinical staff on new equipment, software or protocols, compliance and safety training, and supporting continuing professional development.

Animation is especially useful when you need to demonstrate things that are difficult to film – such as internal processes, data flows through a system, or step-by-step clinical procedures.

Training videos can be hosted on your LMS, intranet or internal platforms and rewatched as many times as needed, reducing the cost and logistical burden of repeated in-person training sessions.

What does the production process look like for a healthcare video?

Our video production process follows a clear, structured path with built-in review stages at every step.

First, we hold a discovery call to understand your goals, audience, key messages and any compliance requirements.

Next, we write a custom script tailored to your brief – you review and approve it before we move on.

We then create custom graphics from scratch to match your brand and build a detailed storyboard showing exactly how every scene will look, giving your team (including any clinical or legal reviewers) the chance to check accuracy and messaging before animation begins.

Once the storyboard is approved, we produce the full animation with professional voiceover, music and sound design. You review the final video and we make unlimited revisions until you’re completely satisfied.

The whole process is managed through our custom-built project management platform, so communication, feedback and file sharing are simple and transparent – even for global teams working across different time zones.

Pricing

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Simple fixed pricing.
No hidden fees. Ever.

Animated Explainer Videos

Explainer videos

Explain your product or service with a perfectly crafted elevator pitch.

Demo Videos

Demo videos

Demo your software to new prospects or support existing customers.

Live Action Videos

Testimonial videos

Let your customers do the talking. We record worldwide without travel fees.

Fill in the form and we’ll be in touch to chat about your project, pricing, and timelines.

Fixed pricing. No hidden fees.

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