Explainer videos that get results

Powerful explainer videos that create lightbulb moments: get to the point quickly, and help your audience understand any product, any service…any thing…so they can take the action you want them to.
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Create lightbulb moments

In today’s world of short attention spans, you often have a matter of seconds to get your message across to your audience. An explainer video is THE ultimate tool for audience education. It communicates the broad strokes of a business, product, service or concept in a quick, snappy way, concisely communicating the really important key points, and creating instant understanding.

Explainer videos are most commonly used to educate potential customers about a product or service; but they can also be used for educational purposes, to break down and explain complex or lengthy topics. If you struggle to explain what you do, or you’re looking to give your audience a ‘lightbulb’ moment – where something they didn’t understand becomes something they do – then an explainer video could be just the tool you’re looking for.

Explainer videos we’ve created…

 
Single Stock Retirement
The Oxford club. Retire now on one perfect stock.
 
Arla Foods
Comfort Infant Formula - Discovering the wonders of whey to improve infant formula.
 
Harrow Council
New food waste regulations for people who live in flats.
 
Novum Office
Helping you to find your perfect office space.
 
Sales Math
Conversation intelligence platform for sales teams.
 
Cardinal Health
Introduction to community paramedicine.

Did you know…

Video is comfortably the most popular training technique.

Explainer Video Statistics

🌎 “The world’s most versatile marketing tool…”

But don’t take our word for it: here are 8 ideas, off the top of our head, to amplify the reach of this essential piece of pillar content…

  1. Post it on your home page.
  2. Use it in your email signatures.
  3. Share it on your social media timelines.
  4. Promote it with paid social ad campaigns including on YouTube, targeting your ideal target audience.
  5. Use the source files (which you get to keep) as graphics and microinteractions on your website, and other print/digital assets. You can build a whole brand around a brilliant explainer…
  6. Loop it on the big screen at your next event.
  7. As a powerful intro tool during your training/onboarding process for new hires.
  8. Impress prospects in your face-to-face or virtual sales pitches.

Why use explainer videos?

Explain anything!

An explainer video is an incredibly versatile tool. It can be used to explain pretty much anything, from your business idea through to Einstein’s theory of relativity! Your explainer video can be short, it can be long – but ultimately, it helps your audience understand. And, ultimately, that understanding is the bedrock of inspiring them to take the action you want them to take.

Save time

If you regularly find yourself explaining a particular product, service or concept, an explainer video is your shortcut to unlocking hours of saved time! By crafting your message perfectly into a short, concise video, you can deliver that message clearly and effectively – time and time again.

Cut through and engage

We all know that attention spans are shorter than ever, with distractions everywhere. Put simply, your audience have never been LESS likely to want to read swathes of text. Explaining a concept through video is a brilliant way to optimise the engagement and cut-through of your message. This is because it combines elements that appeal to different learning styles. Text and images are great, but diversifying your message will maximise your chances of the message ‘sticking’ with your audience.

Join 1,500+ success stories…

We’ve created videos for people all over the world including:

We created a short video to show QSpex USP of delivering glasses the same day as the customers eye exam and to any location.

“It was such a pleasure to work with Wyzowl! During every stage of the project, they delivered amazing work that required very little revisions – saving time for the both of us!”
Qspex
 

Get More Info & Pricing

Since we started Wyzowl in 2011 we’ve had simple fixed pricing. Whether you’re a startup or an enterprise, our packages include everything you need for the perfect video. Complete the process below and we’ll be in touch within 1 business day.