We explainer videos!
Explainer videos we’ve created…
Single Stock Retirement
The result of our customer serviceHere are just a few of the nice things our customers say about our explainer video production service.
Why use an explainer video?
Cut through and engage
Frequently Asked Questions
How long does explainer video production take?At our end, we work to fixed turnarounds. The actual time it takes to move through the explainer video production process depends on how quickly we received feedback and how many rounds of changes are required. In theory, we can fastpass explainer video production in just 4 weeks, but most of our projects take around 6-8 weeks from initial contact to get them just right.
How much do animated explainer videos cost?We’d need a little info to give you an exact price, but to get a ballpark figure, check out this piece of research. We contacted over 200 explainer video production companies to get a quote for a ‘typical’ animated explainer video project, and shared the insights in this piece of content!
Do you have any data around the effectiveness of an explainer video?Why yes, we do! Our annual State of Video Marketing Report features a host of juicy data – and not just about explainer videos, but around usage, spend, video marketing ROI and more, across the whole of the video marketing space! Check it out here.
How long should animated explainer video be?The stock answer here is, ‘as long as it needs to be, but not a second longer.’ But to be less cryptic, we find the best explainer videos tend to fall between 1 and 2 minutes in length. We find this is a good sweet spot to aim for. Throughout our whole explainer video production process, we advise our clients on estimated video length and give you the option to make changes if necessary.
Is Wyzowl a great explainer video company?Choosing an explainer video production company can be hard. But we’re here to guide you through the process. We’ve been there, done it, bought the t-shirt and then some! We’ve created 3,000+ explainer videos for 1,500+ companies all over the world. Most of our customers rate us 5* and that’s why we get most of our business from past customers and referrals. So, our customers think we’re pretty great, and we hope you do too!
Our winning explainer video production process 🏆Making an animated explainer video is tricky – take it from us! We’ve broken the whole thing down into 3 key parts. Remember at each stage of our entire process, you get unlimited revisions.
1. Briefing & Fact finding
2. Script writing
3. Storyboard design
How to choose the right explainer video company 👀We’re well aware that there are lots of explainer video production companies out there. Choosing one can be a difficult task. So – based on years of experience making explainer videos for everyone from world known brands to startups, here are the things we believe you need to take into account when choosing the right explainer video company for YOU:
- Quality of past work. Have they created different video styles, including ones that look and feel like the animation style you have in mind for your video?
- Level of experience. How many explainer videos have they actually created? Who have they worked with, and, on that basis, can you trust them to create videos for you?
- Process. The explainer video production process is often tricky business: you need to choose a partner who embraces that complexity – but makes it clear and simple for you.
- Speed and quality of communication. Explainer video production takes a diverse team of skills, and, while it’s good to have one central point of contact, it’s also important to make sure you have access to the people making your video at each stage. Customer care is a critical component of choosing an explainer video company!
- Requirements from you. An explainer video production company will talk a lot about the work they’re going to do. But what work is going to be needed from you? Make sure to check how much a company depends on the client’s feedback and build this into your decision-making process.
- Timescales for each stage. Creating animated videos is an involved, time-consuming process. Make sure to check on timelines with any prospective animated explainer video companies: How long is the whole thing likely to take? Do they work to reasonable timelines? What’s the realistic estimate of timeframe, from beginning the project to completing the video?
😫 Common problems with explainer video companies
- Unclear, or hourly pricing. Explainer video production companies charge per hour of work completed, which can be confusing – it means there’s no cost certainty until the project is complete, and makes it hard to budget.
- Slow, or unclear, turnarounds. Some explainer video companies lack a fixed process which means you’re never really sure where things are up to or what’s next. As a client this puts you in a frustrating, powerless position.
- Chargeable, or limited revisions. Many explainer video companies limit the number of free changes you can make throughout the process, which can lead to a choice between spiralling costs – or an animated video you don’t like.
- Poor communication. In some cases this means that you’re left chasing things up with the explainer video company, trying to get progress updates instead of focusing on other work.
- Lack of expertise. Every explainer video company will tell you they have unlimited skill and expertise, but you’ll often find yourself having to do the heavy lifting.
- Unhappy clients. These problems all lead to the same outcome: dissatisfied clients, unhappy with their videos and the experience. Make sure to check out reviews before you get started!
So we do things ‘The Wyzowl Way’ 🤩
- Clear, fixed pricing. Our animated videos are priced per second of completed video. Changes to the length (and therefore price) are clearly communicated throughout so you have cost certainty and are always in control.
- Fixed turnaround times. Our simple process has fixed turnarounds, which we communicate clearly. You’ll always now exactly where things are up to, what deliverable(s) to expect next, and when!
- Unlimited revisions. Tweak and make changes to your heart’s content until you sign off at each stage of the process.
- Direct communication with your video production team. Use our bespoke project management tool to communicate with the exact person working on your video at any time.
- Experts at every stage. A seasoned team of storytellers and animated video experts who understand how to create marketing videos that resonate.
- 5* Customer feedback. Our reviews speak for themselves! We move heaven and earth to deliver a process that makes video production easy for our clients.