We all know that Facebook started out as a way for Harvard students to connect online, but what you may not know is the origin of the Facebook ad. The very first Facebook...
Attract your audience using video
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How to download YouTube videos (simple, step-by-step guide)
Picture this: You’re settling in your seat for a 4 hour flight. There’s no in-flight entertainment and you haven’t brought any books because you don’t need to. You have...
How to create a successful Twitter video ads campaign
Ah, Twitter. Facebook’s smarter, more socially aware (and definitely more opinionated!) younger sister. No photos of your aunt’s breakfast here. Twitter users...
How to build a conversion funnel for your video ads
What if a complete stranger came up to you in the street and said: “Buy this thing from me!” You’d probably walk away, mildly startled. Now, what if you were...
9 social media video ideas for B2B companies
Social media success is not just for B2C companies. With over 3.5 billion social media users, it's no wonder 83% of B2B marketers use social media for business promotion, 80%...
How to create video banner ads that blow viewers away!
Banner ads have been around for a long time. But traditional static banner ads certainly don’t have the same impact they did 25 years ago. In 1994, the CTR for a banner ad...
![7 stats that prove the power of sales videos [New Data]](https://q5n8c8q9.rocketcdn.me/wp-content/uploads/2020/08/005-X-Stats-that-prove-the-power-of-testimonials-400x250.png)
7 stats that prove the power of sales videos [New Data]
There’s a Catalan proverb that says: “By perseverance everything reaches its target." It’s a message that will certainly resonate with sales professionals. Much as we all wish...
4 sales video success stories
There’s an old saying that, in business, your job is either to support the customer - or support the person who does. This ethos doesn’t just offer a reassuring sense of...
10 inspirational sales videos that get results
Do more. Stand out from the crowd. More effort! Try harder, work harder! How many times a day are you told that you need to improve your sales...
8 types of sales enablement content you NEED to use
Did you know… 85% of sales and marketing professionals feel that sales and marketing could work better together in their business. In most cases, content produced by the...
10 must-use sales and marketing alignment strategies
Sometimes, a union is so noteworthy that you need a whole new word to commemorate it. ‘Cronut’, for example. The delectable love-child of croissants and donuts. Or ‘spork’. A...
What is TikTok? A complete guide for marketers
You’ve probably only just got your head around Instagram, Facebook, LinkedIn, Twitter and Snapchat? And now you’ve been tasked with setting up TikTok for your brand too? Are you...
How to increase downloads with a great app demo
Apple’s App Store may have only gone live in 2008, but, incredibly, Steve Jobs was already thinking - and talking about - the idea as early as 1983. 6 months before the...
How to improve your videos with customer feedback
As social creatures, human beings are hard-wired to seek approval. The approval of others is a life or death situation, evolutionarily speaking. It goes all the way...
24 Social media statistics for marketers (Updated for 2020)
Social media hasn’t been around that long. And yet it’s already an integral part of most people’s daily routines. Of course, as marketers, we already know that. We know...
How to create the ultimate video sales letter
“People buy from people.” It’s an old saying - but, even in today’s high-paced digital world, it often rings true. It’s the reason why, for decades, salespeople prospected by...
7 sales training videos that will change the way you sell
“Success is the sum of small efforts, repeated day in and day out.” This quote, attributed to the late American author Robert Collier, seems to encapsulate the sales process...
20 of the best product demo videos of ALL TIME
Everyone loves a product demo! We all like to be shown how something works so we can decide whether we want to spend our hard-earned money on it. Something else everyone...
GIF marketing: How to create and use GIFs for business
If you use GIFs (i.e. if you’ve been on the internet in the past 10 years), you already know how much potential they have to liven up digital conversation. But GIFs aren’t just...
20 outstanding examples of software demos
A software demo is a core part of any software company’s marketing and sales materials. These videos are used to help potential users quickly understand a software’s...
