Attract your audience using video

In this article we’re going to take a look at 21 Instagram Story ideas for quick inspiration.  Instagram Stories are incredibly popular, with over 70% of users watching them...

Think ‘Boomerang’ and you might first think of the Australian throwing tool, famously designed to return to the thrower - used for centuries for hunting, sport and entertainment....

Marketers: if it isn’t already, Twitch really needs to be on your radar right now. “Twitch? Isn’t that just where people stream themselves playing video games?”  Ok - once...

Once upon a time, not all that long ago, video was the black sheep of marketing; misunderstood and often treated with mild suspicion.  Even as recently as 2016, a modest 61%...

Content ID is YouTube’s digital fingerprinting system for identifying and managing copyrighted content.  Developed by parent company Google back in 2007, reportedly to the...

The names Jawid Karem, Steve Chen and Chad Hurley probably don’t mean all that much to the average person on the street. But perhaps they should: these three men are responsible...

For all its many benefits and advocates, Instagram remains a mystery to many businesses. Particularly B2B.  How can you reconcile the traditional norms of B2B marketing -...

In this article we’re going to take a look at 21 of the best YouTube intros. A YouTube intro is a short introductory clip that plays at the beginning of all of a channel’s...

In this article we’re going to tell you everything you need to know about YouTube analytics, including the 23 metrics to track for success. It’s no secret that video is more...

Video is one of the most popular ways to consume content.  And YouTube is one of the most popular ways to watch videos, with 85% of US internet users accessing online video...

Sharing videos on Instagram is a great way to drive engagement with your followers.  In fact, Instagram video posts receive twice the engagement of other types of...

And the winner is… ...well there’s no actual ‘winner’ in reality.  But there are things you can do with fonts in your YouTube thumbnail to make them unique and...

The internet has become a hotbed for new words and phrases, but none have been thrown around in recent years quite as much as “demonetized” or “adpocalypse”.  If YouTube had...