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We Create Awesome Videos For Service Businesses

If you’re in the service industry and want to let prospective customers know how your business works and what you can do for them, then a video can do this in a fun and engaging way that promotes your brand.

Service Business Video Examples

These are just a few of the videos we’ve created. We have plenty more to show you, so get in touch if you can’t see a video in your industry!

What is a Service Business Video?

A service business video is a 1-2 minute video that describes the problem you help people with and what makes your service unique from others. Highly versatile and engaging, your service explainer video can be used for trade shows, tutorials, social media, email campaigns, even on your home page.

Why use a service business video? People respond better to video marketing. In fact, they vastly prefer it to reading written text. Research shows that 72% of people prefer watching a video to learn more about a service or product when given a choice between text and video.

But the benefits of service business videos don’t stop there. Video actually helps convert prospects into customers. Video has been proven to dramatically affect conversions. According to research, some 81% of consumers were convinced to buy a product or service by watching a company’s video.

We are very impressed with Wyzowl. Not only do they make a fantastic product, they also make the process easy and fun. We are incredibly happy with the video they made for us. More importantly we are amazed at their level of customer service and care. We are based out of the USA and somehow it did not feel like there was an ocean between us.
Kellie Warren – Dynamite Studio

Benefits Of A Video For Your Service Business

If you’re in the service industry, you probably hear this question a lot: “How does it work?” With an explainer video, you can show customers exactly how your service works and reap the benefits…

1. Brand Awareness

Brand Awareness An explainer video is engaging and shareable, which makes it a perfect device for spreading the word about your brand and service.

2. Increased Dwell Time

Increased Dwell Time The longer someone stays on your site, the more useful it appears to search engines. A video about your service will encourage people to stay on your site for longer and this will improve your SEO.

3. Look Professional

/wp-content/uploads/2018/03/Look-professional.pngYour website tells customers a lot about your brand. People are more likely to do business with a company that has a well-designed website as it instills a sense of trust – a video can help with this!

4. Educate Customers

Educate Customers You know your service inside and out, but to your customers it could be a brand new experience. With an explainer video, you can teach customers how your service works and also how it can help them – encouraging them to convert!

5. Increased Conversion Rate

Increased Conversion RateDid you know that 84% of consumers have been convinced to make a purchase after watching a brand’s video? Watching a homepage explainer video that clearly explains what a brand’s product or service does often helps buyers decide whether it is right for them or not.

6. Stand Out

Stand Out It’s likely that there are many businesses in your industry offering the same service as you. By creating a video that shows potential customers who you are what you do, you can stand out amongst the competition.

How To Use A Service Business Video

Home Page Explainer

Your home page is the most important page on your website. What better place for your service business video? When people land on your home page for the first time they can be confused about what you do and whether you can help them. Make your business crystal clear for your visitors with a video they’ll enjoy watching! You’ll help people understand you and keep them on the website longer. Research shows that 80% of marketers who use video say it’s increased dwell time on their website.

Place an animated explainer video on your home page to ensure people will see it as soon as they land on your most important page. That way, you’ll help increase dwell time and decrease bounce rates. That’s good for your SEO too!

On Social Media

Did you know that video usage is exploding on social media? Between 2016 and 2017, branded video views have increased 99% on YouTube and zoomed 258% on Facebook. There’s never been a better time to dive into social media with your business explainer video. People are hungry for video. They love watching it almost as much as they love sharing it. On social media networks, video shares are skyrocketing. The numbers are big!

On Twitter, a video Tweet is six times more likely to be retweeted than a plain old photo Tweet. If you haven’t started using video on social media networks yet or you’re not using it as effectively as you should, it may be time to take a closer look at business explainer videos. The results may astound you.

In Email Campaigns

Email is described by many as their most valuable channel. It’s a direct line of communication with your customers. But what if you could make your email campaigns work even better? We’ve got a one word tip that can help you improve open rates by 19%, according to research. Just add the word “video” to your subject line. That’s all you need to make people are more likely to click. Well, that’s not all you have to do. You’ll want to add the animated explainer video to the email! It’s a great way to introduce people to your explainer video, even if they haven’t been on your website in a while.

People love being invited to watch videos! The combination of sight and sound is more powerful than mere text alone. Animated explainer videos can help you create more engagement with your email subscribers, not to mention stronger connections. You can even add the video to your email signature!


Need to teach your customers, prospects or staff about your service and the unique ways your industry works? You have a couple of options. You could spend time with them one-on-one. You could hire staff to support instructing them… or you could let a handy explainer video do the heavy lifting for you.

Videos are beautifully suited to tutorial content. You can teach and inform with entertainment and stunning visuals that have more impact than standing in front of a white board. It’s also a more effective form of learning for most people. Some 80% of people learn better through visual information. This means a person is also more likely to remember your video content. Plain old text just can’t compete.

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