Finance Video Examples
See a few examples of videos we’ve created for the finance industry below:
What Is A Finance Video?
A finance video is a 1-2 minute video that concisely explains your offering by showing people how you can solve their problem and why you’re the best one for the job.
Not sure finances and business explainer videos are a fit? Here’s why financial services and products and video were made for each other. Financial products are serious business, but that doesn’t mean people want to be bored to tears learning about you. A credible video presentation can be both informative and engaging.
Video also helps people past the more complicated aspects of a financial service or product and speeds their path to understanding. Our research shows that 81% of people have been convinced to buy a product or service after watching a video.
We’ve been working together on videos for our App Store listings, and everyone we’ve worked with has been courteous, professional, helpful, prompt and, last but not least, patient throughout the process. They turn out quality deliverables and always strive to make sure you’re a happy customer.
Sean Lindo – Sr. Product Marketing & Comms – Invoice2Go
Benefits of a Finance Video
1. Educate Your Customers
Video is a great way to educate existing and potential customers, offering a potent combination of different learning styles. It’s bright, colourful, easy-to-follow and highly engaging, which all adds up to an immersive, dynamic learning experience that helps your customers pick up and hold onto important information.
2. Easy To Understand
When it comes to distilling complex financial matters and ideas into bitesize, easily digestible content pieces - video is a great choice. You can break down big issues and pick out the most important bits - wrapping it up in a clear, concise narrative which allows the viewer to process the message at the ideal pace, in the ideal order.
3. Capture Attention At Events
Events and exhibitions are great, but it can be tough to stand out, particularly when every stand looks and feels the same. A colourful, vibrant video can be a great way to capture attention and drive footfall. Passing attendees know they can watch your video and get the essence of what you’re all about - optimising the quality of your conversations.
4. Perfect For Social Media
5. Simplifies Complicated Information
We live in the era of plain English. Audiences, both B2B and B2C, are increasingly turned off by technical jargon and difficult-to-understand concepts. In the financial industry, brands can benefit greatly from simplifying complicated information into easily understandable formats. Video is a great way to do this!
6. Drive Conversions
In our experience, the more information you can give your audience - and the better they understand your value proposition - the more likely they are to take the next step and convert. Video is a great way to impart the information and understanding required to encourage them to build meaningful relationships with your brand!
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