We’ve compiled the best articles to help you attract your audience using video.
To see all articles in our “Attract” category click here
Short-form videos have emerged as a juggernaut, transforming the social media landscape with content that's not only bite-sized but incredibly engaging. Platforms like TikTok, Instagram Reels, and YouTube Shorts have propelled this trend to unprecedented heights,...
In this crazy world of digital marketing, where every penny counts, understanding the return on investment (ROI) of your explainer videos is paramount. Explainer videos are a powerful tool in the marketer's arsenal, capable of simplifying complex information,...
Explainer videos are short, engaging videos that clearly explain a product, service, or concept. They use simple language, visuals, and storytelling to help audiences quickly understand and take action. Their primary purpose is to educate viewers about a company’s...
In today's fast-paced world, capturing and maintaining attention is more challenging than ever. The digital landscape is crowded with endless streams of content, and everyone is vying for their piece of the audience's attention. A study found that the average human...
Over the past decade, mobile usage has skyrocketed, fundamentally transforming how content is consumed. Central to this transformation is the rise of vertical video, an emergent format tailored specifically for the mobile-first audience. Traditionally, video content...
User-Generated Content (UGC) has revolutionized the way brands interact with consumers in the digital age. Defined as any form of content created by users, rather than brands, UGC encompasses images, videos, reviews, testimonials, and blogs. Within video marketing,...
We’ve put together the ultimate list of Christmas ads for 2024! So if you need some video marketing inspiration, come and take a look!
YouTube is easily the biggest player in online video…but there are other sites too. Here are 10 YouTube alternatives that are essential for your business.
To give you the best chance of standing out in the ultra competitive world of YouTube, we’ve collected 36 YouTube banner ideas and examples to inspire you.
If you’re a content creator, Content ID means you have to be more careful than ever about what you use in your YouTube videos. Here’s everything you should know.
Track these metrics to gain an incredible insight into your YouTube channel, allowing you to make smart decisions so that you can grow with ease.
Find out how to download, edit, and post YouTube videos directly onto Instagram with our handy step-by-step guide.
In this example-filled guide we’re going to take you through everything you need to know to successfully market your app.
We take a look at ten video ads that achieved great success for brands, and identify what made them great.
Thumbnail design is key when it comes to creating an attention-grabbing YouTube channel. So, here are 7 of the best fonts for YouTube thumbnails!
92% of marketers consider video an important part of their marketing strategy. But what about promoting video? Here are six tips to help you do just that.
In this article we’re going to compare two different kinds of video ads: instream and outstream – to find out the difference between the two!
This post, filled with examples, shows you different types of content you can post to get more mileage out of your Instagram presence.
We often overlook using video when it comes to sales. But it does have a place within the sales process to help us to communicate with potential customers.
87 percent of marketers who have engaged in webinar marketing say they find it effective. Here are our top tips for planning and promoting a webinar.