How to Train Employees Using Video (5 Ways + Examples)

Training employees is important for many reasons. For one, you want your employees to be productive and happy at work, and a huge part of that is being competent and confident in their job role. Training is also important because it increases employee retention....

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How to Train Employees Using Video (5 Ways + Examples)

How to Train Employees Using Video (5 Ways + Examples)

Training employees is important for many reasons. For one, you want your employees to be productive and happy at work, and a huge part of that is being competent and confident in their job role. Training is also important because it increases employee retention....

Writing the Perfect Explainer Video Script in 2018

The key to the perfect explainer video script is basically the key to any perfect script: make it attention grabbing and concise. This can be a hard balance to strike, especially if you have big ideas. And we understand that you want to make your Shawshank Redemption,...

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7 Tips For Hiring an Animated Explainer Video Agency

If you’re using video to market your product or service, you’re not alone. 85% of businesses are using video as a marketing tool in 2018, up from 63% in 2017. That number will only grow as brands continue to explore how video can be used as a promotional, marketing...

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Explainer Video Costs: Be Wary of These ‘Hidden’ Fees

Unfortunately, not all companies include their 'extra' costs of making a video for you at the start of the creation process. In this article, we take a look at these hidden explainer video costs and the questions you should ask when enquiring. I don’t know about you,...

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How Much Does an App Preview Video Cost?

So, you're looking for a video to showcase your app and you want to know how much that will cost. Trouble is, no one is giving you a straight answer. Well, you've come to the right place today! In this article, we will be using original data from a study we recently...

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Webinar Marketing: Your Secret Weapon in 2018

Webinar marketing has been around for years - but, far from being yesterday’s news, it seems its popularity is still on the rise. While only 44% of marketers have actually hosted or participated in a webinar, 87% found it to be an effective strategy. Webinars have...

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How Much Does it Cost to Make Your Own Explainer Video?

Whether you’re a startup or an established multinational, explainer videos can be a wonderfully effective way to promote your product or services and capture the attention of your customers. Without a healthy budget to play with though, is it actually possible to make...

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How Brands are Winning with Video Marketing in 2018

Marketers today know video is a critical component of any successful marketing campaign, and data from brands and consumers alike is proving that to be true. The average business publishes 18 videos each month, and that content is met with support by consumers - 85...

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Make Your Video Content More Shareable +Examples

The average person now watches more than an hour and a half of online video per day, with approximately 15% averaging more than three hours per day. It’s clear we love watching video content, and brands are working increasingly hard to make their video content more...

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Branded Video Content: Why 85% of People Want to See MORE!

In the last couple of years we’ve seen a tremendous rise in video content marketing. It’s a form of branding and marketing that isn’t going anywhere, and we wanted to explore exactly why 85% of people want to see more branded video content. In this article, you will...

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Explainer Videos Are Worth The Cost – Here’s The Proof

In this article, we’ll show you five brands that have hit the jackpot and secured amazing results thanks to their explainer videos. Think about the last time you came across an interesting product being advertised on social media. You head to check out the brand’s...

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Webinar Marketing: How To Plan & Promote a Webinar

Looking to generate leads, build thought leadership, make friends and influence people? Webinar marketing might be your secret weapon. In this guide, we’ll walk you through how to plan and promote a truly memorable webinar that works wonders for your brand. Let’s look...

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How Brands Can Make the Most of LinkedIn Video in 2018

When we think about social media marketing, we tend to put our blinkers on and assume that you need to create the best content in the world to see some form of victory. If your video didn’t go viral, it was a failure, right? Not necessarily. Video content is...

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How To Win With Video On Social Media in 2018

There's been an explosion of growth in video on social media in recent years. Views of branded video content have increased 99% on YouTube and 258% on Facebook between 2016 and 2017. On Twitter, a video Tweet is 6x more likely to be retweeted than a photo Tweet. If...

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Why Snapchat Video Marketing Isn’t Worth Your Time

When it comes to building a presence on social media, many marketers base their strategy on proven results and industry-wide statistics. That’s no different whether we’re writing a tweet or recording a Snapchat video. The appeal of social video marketing is attractive...

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10 Video Marketing Statistics That Will Blow Your Mind

So, it’s January. And - just as sure as we’re all on diets and setting ‘ambitious’ goals for a new year - here at Wyzowl, we’ve just published the findings of our 2018 ‘State of Video Marketing’ survey. We’ve released these statistics every year since 2015, and...

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How to Improve Customer Support With Video

Since it first created a buzz among marketers all those years ago, video marketing has become synonymous with promoting businesses. It's true that video is one of the best ways to raise awareness of your brand and increase your sales. BUT: There is so much more you...

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Wyzowl & Rapt Media: Interactive Video Partnership

Interactive video is well and truly on the rise – and we couldn't be more excited to announce a new, interactive video partnership with Rapt Media. We're working together to offer unrivalled creativity, technical expertise and first-class service to an exciting,...

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How To Choose A Voiceover Artist For Your Video

Choosing a voiceover artist is one of the most difficult decisions you'll make when creating your explainer video. After all, you're choosing the voice of your brand! So it's super-important that you get it right. The problem with "getting it right" is that voice is...

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The Power of Visual Communication Infographic

Visual communication is described as the conveyance of information and ideas in forms that can be read or looked upon. According to studies, people tend to remember about 20% of what they read, and only ten% of what they hear. In comparison, the same studies have...

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